SKT-MS Hold Korea's First Xbox Developer Event
Expanding 'Super Cooperation' in Explaining Game Business Partnership Models and Plans
[Asia Economy Reporter Kim Heung-soon] SK Telecom and Microsoft (MS) held the first-ever home console game developer event for 'Xbox' in Korea and decided to expand their 'super collaboration.'
On the 15th, SK Telecom sponsored the Xbox developer event held at Microsoft Korea's headquarters in Jongno-gu, Seoul, and explained game business partnership models and plans to game developers.
The Xbox developer event is a seminar for game developers as well as industry stakeholders. This is the first time Microsoft has held such an event in Korea.
SK Telecom is the exclusive business operator partner in Korea for 'Project xCloud,' a service that streams Xbox games. xCloud is a technology that allows users to enjoy high-definition, large-capacity Xbox games on smartphones without separate downloads. Since October last year, the two companies have been providing a trial service of xCloud to SK Telecom's 5G and LTE customer experience groups.
On the day, Microsoft explained ▲ the 'ID@Xbox' program that supports independent video game developers to self-publish games running on Windows and Xbox ▲ the Xbox subscription service 'Game Pass' ▲ the live streaming platform 'Mixer' ▲ and the Xbox development process.
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Jeon Jin-soo, head of SK Telecom's 5GX Service Business Division, said, "We plan to expand joint investments between the two companies for future game development and are reviewing various marketing measures to support game developers."
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