Prepare This Year's Seollal Gifts on E-commerce Too

[Asia Economy Reporter Kim Cheol-hyun] As the Lunar New Year holiday approaches this year, e-commerce companies are holding various discount events. The special price events by e-commerce companies are attracting attention as an opportunity to economically purchase products that were previously burdensome to buy as Lunar New Year gifts due to their prices.

Tmon revealed the time-limited special price products that will be offered every hour on the hour starting at midnight on the 13th, one week before the Lunar New Year holiday, during 'Tmon Day'. On the 13th, Tmon offers a total of about 800 special price products verified directly by product planners (MDs), including 20 'Tmon Black Deals' and more than 70 'Time Attack Deals'. For example, at noon (12 PM), you can purchase 30 packets of Kwangdong Red Ginseng Extract for 8,900 KRW, and during the 4 PM Time Attack, you can buy 85 luxury brand eyeglass frames from Gucci, Saint Laurent, etc., originally priced in the 200,000 KRW range, at a discount of at least 70%. In addition, Tmon has about 35,000 various special price products prepared.

In anticipation of the Lunar New Year, Tmon is also running the '2020 Lunar New Year' special exhibition, selling over 1,400 related products such as ancestral rites items and gift sets at up to 87% discount, at the lowest price level. In this special exhibition, Tmon introduced planned stores by category such as ▲Gift Sets ▲Holiday Preparation ▲Holiday Benefits. Especially, a discount coupon of up to 10% is available when purchasing gift sets at the lowest online price level. Moreover, to support reasonable holiday preparation, about 95% of the products, except for some items, are shipped free of charge. Lee Jin-won, CEO of Tmon, said, "Ahead of the nation's biggest holiday, Lunar New Year, we prepared popular products at the lowest online prices to reduce consumers' burdens," adding, "We enhanced practical benefits by adding discount coupons and free shipping benefits."

Coupang also opened the '2020 Lunar New Year' themed section ahead of the holiday. From preparing the Lunar New Year ancestral table to gifts, all related products are categorized into Gift Hall, Preparation Hall, Travel Hall, Brand Hall, etc., and will be operated until the 24th. The Gift Hall proposes various categories of Lunar New Year gift-related products, including meat, fruits, home appliances, health foods, and cosmetics. The Preparation Hall handles ritual items, kitchenware, hanbok, etc., and the Travel Hall consists of travel products for customers traveling during the Lunar New Year holiday, as well as related items such as suitcases and cameras. Additionally, various special categories are introduced for customer convenience, along with various discount benefits.

Yoon Hye-young, Senior Director at Coupang, explained, "We opened the 2020 Lunar New Year themed section to gather related products in one place for customers preparing for the earlier-than-usual Lunar New Year from the beginning of the year," adding, "At Coupang, including fresh food and general Rocket Delivery products, customers can receive necessary items by dawn delivery before 7 AM, making busy Lunar New Year preparations fast and convenient."

This content was produced with the assistance of AI translation services.