Shinhan PWM Sponsors Professional Golfers Lee Jeong-eun and Kim Ja-young

[Asia Economy Reporter Haeyoung Kwon] Shinhan Financial Group's asset management brand, Shinhan PWM, held a brand promotion and player sponsorship agreement ceremony on the morning of the 8th at the Shinhan PWM Seoul Privilege Center located in Jung-gu, Seoul, with professional golfers Jeongeun Lee and Jayoung Kim.

Through this agreement, Jeongeun Lee and Jayoung Kim will wear clothing bearing the Shinhan PWM logo during this season's competitions and participate in customer invitation events, acting as brand ambassadors for Shinhan PWM. Shinhan PWM plans to strengthen brand promotion domestically and internationally through Jeongeun Lee, who won the 2019 LPGA Rookie of the Year award and has risen as an international player, and Jayoung Kim, a skilled player in the KLPGA.

Shinhan PWM will also provide Jeongeun Lee and Jayoung Kim with customized asset management services unique to Shinhan PWM through dedicated private bankers (PBs).

Mi-hwa Wang, head of the Asset Management (WM) division at Shinhan Financial Group, stated, "We will provide comprehensive support, including total asset management, so that the two players can focus solely on their tournaments and achieve good results."

Launched in 2011, Shinhan PWM, Shinhan Financial Group's asset management brand, offers comprehensive asset management services as the first bank-financial investment hybrid model in the domestic financial sector.

This content was produced with the assistance of AI translation services.