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The North Face 'Nuptse' Not Goose Down? ... Filling Material Controversy

The North Face 1996 Retro Nuptse Jacket. The North Face official website
The North Face 1996 Retro Nuptse Jacket. The North Face official website

Investigation of Incorrect Filling Material Information, 13 Types Identified



The North Face has admitted to incorrectly stating the blend ratio of filling materials in its padded products and has issued an official apology.



Youngone Outdoor, the operator of The North Face, posted on its official online mall on the 3rd, "We feel a heavy sense of responsibility regarding the incorrect filling material ratios found in some of the '1996 Retro Nuptse Jacket' products sold through certain distribution channels recently," adding, "We sincerely apologize for causing great disappointment to customers who trusted and purchased our products."


List of Products with Incorrectly Stated Filling Material Ratios Released by Youngone Outdoor

List of Products with Incorrectly Stated Filling Material Ratios Released by Youngone Outdoor

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The company continued, "As soon as we became aware of the incorrect filling material information, we immediately corrected the relevant product details to prevent further issues. At the same time, we launched a comprehensive investigation of all our down products across every distribution channel and have so far identified and corrected 13 products with incorrectly stated filling material ratios."



Youngone Outdoor stated, "We will individually notify customers who purchased the affected products during the period of incorrect information, providing them with the refund process and a contact number."


Provided by The North Face

Provided by The North Face

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Additionally, the company emphasized, "The root cause of this issue was our negligence in the verification process. We will take this as an opportunity to begin fundamentally resolving the problem by immediately and transparently disclosing accurate information as it is. We will do our utmost to prevent recurrence and to ensure thorough management of product information going forward."


Recently, controversy arose over the labeling of filling material ratios in some '1996 Retro Nuptse Jacket' products sold on the online fashion platform Musinsa. A consumer inquired about the filling material of the product, and while the product page listed it as '80% goose down, 20% feathers,' it was later confirmed that recycled down, which is a mix of goose and duck down, had actually been used.


On the 2nd, Musinsa announced through a notice that "This issue occurred after The North Face released new season products, and during the process of updating product information on Musinsa by The North Face's outsourced sales agency, some information regarding the blend ratio of the product's filling material at the top of the Musinsa product page was incorrectly listed due to improper modification of existing information." They added, "We will disclose the customer response process regarding the products and respond promptly to minimize customer inconvenience and damage."
On the 2nd, Musinsa announced through a notice that "This issue occurred after The North Face released new season products, and during the process of updating product information on Musinsa by The North Face's outsourced sales agency, some information regarding the blend ratio of the product's filling material at the top of the Musinsa product page was incorrectly listed due to improper modification of existing information." They added, "We will disclose the customer response process regarding the products and respond promptly to minimize customer inconvenience and damage."
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