The Two Leading Convenience Stores Join Hands with Coupang Eats to Launch 24-Hour Delivery

GS25 and CU Expand Delivery Hours
Targeting Growing Late-Night Demand

Convenience stores GS25 and CU are partnering with Coupang Eats to expand their convenience store delivery services to a 24-hour operational system.

According to each company on May 18, GS25 will begin offering 24-hour delivery services through Coupang Eats starting May 19 at approximately 1,000 stores in Seoul, Gyeonggi, and six major metropolitan cities (with some regions excluded).

CU will also launch 24-hour delivery services at stores currently operating Coupang Eats delivery services. The regions of operation include Seoul, Incheon, Gyeonggi, Gwangju, Busan, and Daejeon.

GS25 is partnering with Coupang Eats to launch a 24-hour delivery service starting May 19. GS25

This measure comes in response to the increasing demand for late-night delivery as nighttime living patterns have diversified in recent times. In fact, GS25 has been operating late-night delivery services at around 2,500 stores until 3 a.m. since November of last year. Delivery sales during late-night hours (10 p.m. to 3 a.m.) at these stores increased by 42.7% over the past six months. During the same period, the proportion of late-night deliveries in total delivery sales also rose from 17.4% in November 2023 to 21.7% in April 2024, an increase of 4.3 percentage points.

CU has been operating convenience store delivery services until 3 a.m. the following day through various platforms such as Pocket CU and Coupang Eats. The late-night (10 p.m. to 3 a.m.) delivery sales growth rates were 138.0% in 2023, 167.5% in 2024, and 86.6% in 2025, with the rate also reaching 120.0% from January to April this year.

CU, Coupang Eats Launch 24-Hour Convenience Store Delivery Service. CU

Shin Hak-dong, Head of the O4O Business Strategy Team at GS Retail, said, "We expect that this expansion of 24-hour delivery will offer greater convenience to customers and additional revenue opportunities for franchisees. Moving forward, we will continue to evolve as a lifestyle platform that connects all aspects of customers’ lives through the advancement of differentiated quick commerce services."

Jung Hwan, Head of the Online Commerce Team at BGF Retail, remarked, "As demand for late-night delivery continues to grow, we have extended the strength of our 24-hour operations at convenience stores to our delivery services. Going forward, CU will further strengthen its O4O (Online for Offline) strategy with differentiated quick commerce services tailored to customer needs and enhance store competitiveness."

This content was produced with the assistance of AI translation services.