Small Enterprise and Market Service Receives Prime Minister's Commendation in Policy Communication Merit Award Organized by Ministry of Culture, Sports and Tourism

Recognition of Achievements in Policy Communication

The Small Enterprise and Market Service announced on the 11th that it had received the Prime Minister's Commendation in the "2025 Policy Communication Merit Award" organized by the Ministry of Culture, Sports and Tourism.

This award is given to organizations and individuals who have contributed to strengthening communication with the public through innovation in policy communication. The Small Enterprise and Market Service has overhauled its policy communication system to successfully implement national tasks such as public communication, strengthening inclusive finance, and revitalizing small businesses and neighborhood commercial districts.

On the 8th, at an event held at the National Museum of Modern and Contemporary Art, Youngki Kim, Director of Planning and Management Headquarters at the Small Enterprise and Market Service (right), is posing for a commemorative photo with Daehyun Kim, Second Vice Minister of the Ministry of Culture, Sports and Tourism, after receiving an award. Small Enterprise and Market Service(Photo by Small Enterprise and Market Service).

In particular, the organization has improved policy accessibility by strengthening field-oriented communication and easy-to-understand promotional language to enhance customer understanding, as well as by establishing on-site policy briefings and regional cooperation systems. In addition, it has increased the public's sense of policy effectiveness by expanding key initiatives such as special support for electricity bills, win-win payback, and improvements to policy funds through public-private cooperation and multi-channel promotion.

Furthermore, digital-based platforms such as "Small Enterprise 24" and "Small Enterprise 365" were established to integrate the provision of policy information and application procedures, and to offer data-driven customized services, thereby promoting the digital transformation of policy communication.

Intae Yeon, Chairman of the Small Enterprise and Market Service, stated, "A policy is only truly complete when the public understands and experiences it in the field," and added, "We will continue to strengthen communication at the closest sites to small business owners and do our best to ensure that citizens can experience the tangible outcomes of our policies."

This content was produced with the assistance of AI translation services.