Lotte Global Logistics Gives New Life to Discarded Toys, Delivers Children's Day Gifts
About 10,000 Children from 350 Daycare Centers Nationwide Join in Donations
Repaired and Sanitized Toys Delivered to Vulnerable Groups... Practicing Resource Circulation
In celebration of Children's Day, Lotte Global Logistics recycled unused plastic toys from households to deliver warmth to underprivileged neighbors.
Lotte Global Logistics announced on the 6th that it has conducted a ‘Plastic Toy Circular Economy’ practice campaign together with the National Childcare Promotion Institute and the resource recycling company Elephant Factory. Lotte Global Logistics
View original imageOn May 6, Lotte Global Logistics announced that it has conducted a 'Plastic Toy Circular Economy' campaign together with the Korea Childcare Promotion Institute and the recycling company Kokkiri Factory.
This campaign is one of Lotte Global Logistics' flagship eco-friendly social contribution initiatives. Donated toys are repaired and sanitized before being delivered to children from vulnerable groups. During the month of April, approximately 10,000 children from about 350 daycare centers nationwide participated, receiving an enthusiastic response.
The donated toys were collected free of charge across the country via Lotte Courier and delivered to Kokkiri Factory. On April 29, employees of Lotte Global Logistics and the Korea Childcare Promotion Institute volunteered to repair the toys themselves.
Starting from May 1, the repaired toys have been delivered as Children's Day gifts through Lotte Courier to local child welfare facilities, single-parent households, facilities for single mothers, and other places in need of support. Lotte Global Logistics has been continuing this activity for five consecutive years since 2022, leading the way in spreading a culture of eco-friendly sharing.
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A representative from Lotte Global Logistics stated, "This campaign was a meaningful opportunity to share the values of environmental protection and giving with children across the country," adding, "We hope children will naturally learn the importance of resources and the environment, and experience the warmth of a society where we live together."
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