Goyang City Visits High-Quality Rose Farm, Confirms Competitiveness of Floriculture Industry

K-Roses Enhanced by Mulollim Technology
Exported to the Japanese Market for 20 Years

Goyang Special City in Gyeonggi Province (Mayor Donghwan Lee) announced on the 28th that Mayor Donghwan Lee visited a rose cultivation farm in Gusan-dong, Ilsanseo District on the 27th.

Lee Donghwan, mayor of Goyang Special City, visited a rose cultivation farm in Gusan-dong, Ilsanseo-gu on the 27th and communicated with farmers. Provided by Goyang City

During this visit, he observed the technological expertise of the farm, which is leading overseas markets by producing high value-added roses through the ‘Mulollim (color processing)’ technique, and encouraged the farm representatives.

The farm visited on the 27th cultivates high-quality white roses in a facility greenhouse covering approximately 4,000 square meters. In particular, using the Mulollim (color processing) technique, they produce distinctive products with purple-tipped petals. These products have been continuously exported to the Japanese market for the past 20 years, earning recognition for their technological capabilities. Additionally, these roses were displayed and sold at a pop-up store during the recent BTS concert period, proving their popularity and commercial value.

Mayor Donghwan Lee of Goyang stated, “Innovative farms that create high added value through differentiated technology are the driving force behind the competitiveness of Goyang’s agriculture,” adding, “We will actively support the expansion of sales channels so that the excellence of our floriculture can reach the global market.”

Lee Donghwan, Mayor of Goyang Special City, visited a rose-growing farm in Gusan-dong, Ilsanseo-gu on the 27th to communicate with farmers. Provided by Goyang City

Meanwhile, roses were officially designated as Goyang City’s specialized agricultural product this month, establishing themselves as a representative local item recognized for their technological prowess and marketability. Going forward, Goyang City plans to continue promoting the dissemination of smart farm technologies and diversification of distribution channels to ensure the sustainable development of the floriculture industry.

This content was produced with the assistance of AI translation services.