Up to 5% Rewards on All Products for 2,900 Won per Month
Industry's First 'Cashback Guarantee'
5% + 5% Rewards on 90 Products for 6 Days
Joint Membership with SSG.com Lowers Monthly Fee to 1,900 Won

On April 23, Gmarket announced the official launch of its exclusive membership, 'Ggok Membership.' To commemorate the opening, the company will hold a 'Double Rewards' event for six days and offer additional benefits when customers sign up for a joint membership with SSG.com.


Gmarket 'Exclusive Membership'. Provided by Gmarket

Gmarket 'Exclusive Membership'. Provided by Gmarket

View original image

The Double Rewards event will run from 9 a.m. on the same day until April 28, covering 90 products. When purchasing eligible products, members will receive up to 5% basic rewards, plus an additional 5%. The extra rewards are capped at a maximum of 5,000 won per person.


Representative products include Coca-Cola+Fanta Orange (60 cans), Pepsi Zero Sugar Lime (54 cans), Jeju Samdasoo (40 bottles), Centrum Tamaflex Package (60 tablets), and Atobarrier365 Cream (3 units). In addition, the selection covers a wide range of daily essentials such as food, household goods, beauty, and health products.


The scope of membership benefits has also been expanded. Customers who sign up for both Gmarket's 'Ggok Membership' and SSG.com's 'SSG7 Club' paid membership, and agree to the provision of personal information to third parties on the promotion page, will receive additional cashback. Each company will provide 1,000 won, for a maximum of 2,000 won cashback per month, paid monthly. This initiative connects memberships across platforms within the group, enhancing the tangible benefits felt by customers.


Starting with this official launch, Gmarket plans to gradually strengthen its membership benefits. The company also intends to introduce a PLCC (Private Label Credit Card) with enhanced reward benefits in the near future.


'Ggok Membership' conveys that it is a must-have membership for customers who frequently shop on Gmarket. The monthly fee is 2,900 won. Smile Cash is rewarded based on the payment amount: 5% up to 200,000 won per month, and 2% up to 3.2 million won. The maximum monthly reward limit is 70,000 won. Additionally, if the accumulated rewards are less than the monthly fee, the company will make up the difference through the industry's first 'cashback guarantee system.'



A Gmarket representative stated, "'Ggok Membership' is designed so that the more you shop, the greater the benefits, while also offsetting the membership fee burden to lower the entry barrier. With the official launch, we've prepared various benefits such as double rewards and joint membership offers for heavy shoppers, and we will continue to expand additional benefits going forward."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing