Hwasun's 'Deulsuni Chrysanthemum Bread' and 'Peach Blossom Bread' Popular at Spring Flower Festival

Establishing Themselves as Signature Festival Food Brands

At the 2026 Hwasun Spring Flower Festival, held along the Flower River Road in Hwasun-eup and around Namsan Park, local specialty processed foods such as 'Deulsuni Chrysanthemum Bread' and 'Peach Blossom Bread' are attracting significant attention from tourists.

'Deulsuni Chrysanthemum Bread' is a processed product developed by the Hwasun County Agricultural Technology Center in 2019 and passed on to the Korea Lifestyle Improvement Hwasun County Association. It has become a beloved festival delicacy, consistently popular at the event site.

'Peach Blossom Bread' was developed in 2025 through a pilot project to commercialize local festival-linked processed products. After being introduced for the first time at the Autumn Flower Festival and undergoing quality improvements, it is now being showcased to visitors at this year's Spring Flower Festival as well.

Members of the Korea Life Improvement Hwasun County Union promoting and selling 'Deulsuni Chrysanthemum Bread' and 'Peach Blossom Bread' at the 2026 Hwasun Spring Flower Festival site.
[Photo by Hwasun County]

In particular, 'Peach Blossom Bread' is notable for its design inspired by the peach blossoms, which represent Hwasun's signature agricultural product, and is based on the manufacturing expertise of 'Deulsuni Chrysanthemum Bread.' Its sweet aroma and soft texture offer festival visitors a unique culinary experience.

Choi Eunsun, Director of the Agricultural Technology Center, stated, "Deulsuni Chrysanthemum Bread and Peach Blossom Bread are establishing themselves as signature festival foods representing Hwasun," adding, "We will continue to discover and nurture processed products utilizing local resources and actively support the expansion of sales channels."

Meanwhile, Hwasun County plans to continue fostering festival-linked processed products centered around these two items, aiming to boost local agricultural product consumption and strengthen the economic foundation for rural women's associations.

This content was produced with the assistance of AI translation services.