Kickoff at Gyeongdong Market
"Time to Awaken the Soul of Dongdaemun"

Lee Pilhyung, Mayor of Dongdaemun District Office in Seoul, announced on the 21st that he had completed his registration as a preliminary candidate for the Dongdaemun District mayoral election and would officially begin his election campaign starting on the 22nd.

Lee Pilhyung, Mayor of Dongdaemun District Office. The Asia Business Daily DB.

Lee Pilhyung, Mayor of Dongdaemun District Office. The Asia Business Daily DB.

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On that day, Lee began his first official campaign activity at 6 a.m. at the entrance of Gyeongdong Market, joined by candidates for the Dongdaemun District Council, candidates for the Seoul Metropolitan Council, and supporters. By choosing the entrance of a traditional market, a place closely connected to residents' daily lives, as his starting point, Lee expressed his determination to personally explain his vision for the future of Dongdaemun to the residents, building on the achievements of the past four years.


In his statement on running, Lee said, "Riding the great current of public sentiment from the residents, I will make sure Dongdaemun becomes the center of Seoul and a source of pride for Korea." Regarding the changes during his previous term, he emphasized, "Those achievements were the result of the residents' strong desire for change," adding, "I merely served your will, treating it as a command as high as the sky." In this way, he defined the changes of the past four years as achievements created together with the residents.


Lee also made his future vision clear. He stated, "Now it is time to awaken the 'invisible force' that fills the inside—that is, the soul of Dongdaemun," stressing that he would pursue substantial development that encompasses education, culture, commerce, and quality of life, in addition to outward change.


He named the Dongdaemun City Library, Dapsimni Antique Shopping District and Gandeme Park, Dapsimni Park, Jungnangcheon, and strengthening the competitiveness of public education as his main priorities. His blueprint is to complete Dongdaemun as the central residential and future-oriented city of Seoul.


Lee said, "All the answers were with you, the residents, and every path was found in your hearts. I will walk forward step by step, listening more, learning more, and with greater humility, seeking and seeking again the will of the residents."



According to Lee's campaign team, starting with the campaign at Gyeongdong Market, they plan to visit every part of Dongdaemun, meeting with residents to listen to their opinions and promote their vision for development under the slogan, "Only Dongdaemun, Renewed Once Again."


This content was produced with the assistance of AI translation services.

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