AI Home Lifestyle Realized in a Large-Scale Exhibition Hall
'ThinQ On' AI Hub Integrates Appliances and IoT Devices

LG Electronics has unveiled the future of the 'AI Home,' where artificial intelligence (AI) technology cares for and optimizes customers' daily lives.


On April 22–24, LG Electronics announced that it would participate in the 2026 World IT Show at COEX in Samseong-dong, Seoul, operating an 870-square-meter exhibition hall under the theme 'Dear Home.' The entrance featured a massive installation made from 25 ultra-slim, ultra-seamless wireless wallpaper TVs, the 'LG Signature OLED W,' hanging from the ceiling. The harmonious arrangement of these 0.9cm-thick TVs as a single media art piece offers an intuitive demonstration of LG OLED (organic light-emitting diode) display technology.


Inside the exhibition hall, the 'AI Home' booth showcased three lifestyle spaces—home office, smart kitchen, and OLED theater—demonstrating how AI is integrated into daily life. In the home office area, the AI Home Hub 'ThinQ On' serves as the central platform, with AI appliances and IoT (Internet of Things) devices seamlessly linked for automatic, contextual control, allowing visitors to experience the AI home lifestyle. The LG Smart Door Lock recognizes users' fingerprints, adjusts lighting brightness, and activates air conditioners and air purifiers to create a comfortable temperature, humidity, and air quality environment.


In the smart kitchen, products on display included a refrigerator that uses AI to identify ingredients and recommend menus, and an induction cooktop that, when set for the amount of soup or stew, uses AI to adjust heat and provide voice guidance before the contents boil over. In the OLED theater, visitors can enjoy OLED TVs with bright, accurate color quality without light reflection, as well as the 'LG Sound Suite' home audio system, which detects both speakers' and users' positions to deliver optimized immersive sound for the space.


At the center of the exhibition hall, the 'Subscription Square' introduced care services for major products such as refrigerators, WashTower, air conditioners, Styler, dishwashers, HydroTower, vacuum cleaners, and MyCup. This service provides professional regular maintenance, including consumable replacement and internal cleaning, offering a differentiated customer experience for keeping products in optimal condition.


Additionally, LG presented a consistent AI experience that transcends spatial boundaries through the AI mobility space solution 'Schpielraum,' extending the AI home experience to mobile environments such as vehicles. In the 'Tech Lounge,' LG showcased 'AI Core Tech,' which enhances the fundamental performance and user convenience of products, as well as AI-based air care and TV picture quality technologies.


Visitors can directly observe the AI Direct Drive (DD) motor and dual inverter heat pump structure through a transparent, disassembled display of the integrated washer-dryer WashCombo, and also see how AI analyzes fabric type, weight, and degree of soiling to perform customized washing and drying. The inverter compressor technology used in the refrigerator is also presented via video. After learning customers' usage patterns, the AI adjusts cooling to keep food fresh and optimizes compressor operation to reduce power consumption.


Also on display is the 'AI Coldfree' feature, where AI customizes air conditioner operation based on the user's preferred temperature and humidity, providing comfortable and non-chilly cooling even during extended use. A transparent acrylic case filled with vapor demonstrates the performance of the air purifier filter containing a Nobel Prize-winning chemical, and the 'LG PuriCare Bath Air System,' which integrates management of temperature, humidity, and hygiene in bathrooms, is also introduced.


In addition, there is a demonstration area for the third-generation Alpha11 AI processor, which boasts 5.6 times better AI performance than the previous model, allowing visitors to experience technology that further enhances TV picture quality with clearer and more natural textures.



At the 'LG Gram Pro AI' booth, visitors can experience lightweight laptops made with 'Aerominium,' a new exterior material used in the aerospace industry, and various on-device AI features such as document summarization, search, and translation. At the 'Media Gallery,' visitors can explore products such as the 'LG UltraGear Evo' gaming monitor equipped with AI solutions; the 'LG CineBeam Cube,' a compact device that offers 4K quality and screen sizes up to 120 inches; and the 'LG E-Paper Display,' an ultra-low power product that maintains its screen without external power supply.


This content was produced with the assistance of AI translation services.

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