KT Successfully Concludes MWC26... "Expanding Global Collaboration with K-Culture and AX Technology"

Exhibition of Innovative Technologies Based on K-Culture Receives Positive Feedback from Visitors

Demonstrations of AX and Network Solutions Expand Collaboration Opportunities

On March 5, KT announced that it had successfully concluded "MWC26," which was held in Barcelona, Spain, from the 2nd.

KT officials are posing for a commemorative photo at the 'MWC26' held in Barcelona, Spain, from the 2nd to the 5th. Provided by KT

According to KT, its exhibition hall, which was designed around the concept of "Gwanghwamun Square" and featured iconic Korean spaces such as the statue of King Sejong, received positive feedback for expressing Korean identity through technology. The brand storytelling based on K-culture served as a catalyst, not only enhancing understanding of artificial intelligence transformation (AX) and network technology, but also connecting general visitors to actual business meetings.

In the "AX section," KT showcased its enterprise artificial intelligence (AI) operating system "Agentic Fabric" and physical AI robot platform "K RaaS." Domestic and international companies showed interest by inquiring about the availability of these solutions as software as a service (SaaS), plans for multilingual support, and industry-specific application cases. KT also introduced real-world AX use cases currently being implemented and operated in the public, financial, and manufacturing sectors, which clearly demonstrated the applicability and scalability of these solutions.

In the network section, KT discussed collaboration initiatives with global partners, focusing on the vision for the 6G era and next-generation technologies that combine AI and networks. Practical AX technologies closely related to daily life, such as Genie TV "View Search" and the "AI Voice Phishing Detection Service 2.0," also attracted significant attention from visitors.

In addition, KT highlighted that the "VIP Tour Program" for major companies worldwide and the launch event for the "AI Network Alliance of Korea (AINA)" served as opportunities to quickly align collaboration agendas among stakeholders.

Yoon Taesik, Executive Vice President and Head of Brand Strategy at KT, stated, "This exhibition firmly established KT's unique brand value in the global market through the convergence of technology and culture. Building on the momentum from MWC26, we will expand collaboration opportunities with global companies and support business innovation for global clients, focusing on Korean-style AX and network capabilities."

This content was produced with the assistance of AI translation services.