BEXCO "2025 Busan International Children's Book Fair"
Busan Children's Newspaper, Promotional Booth Guide

Child reporters took on the role of promoting an international exhibition event themselves.


The city of Busan announced that it will operate a promotional booth for the Busan children's newspaper "Big-i Dorandoran" at the "2025 Busan International Children's Book Fair," held from December 11 to 14 at Hall 3 of BEXCO Exhibition Center 1 in Haeundae District.


This promotional booth has been organized to showcase all of the city-run media for children and youth in one place, including the children's newspaper "Big-i Dorandoran," the English newspaper "Busan is Good," and the online English news outlet "Daily Busan."


Launched in June, the children's newspaper "Big-i Dorandoran" is produced with the aim of improving children's literacy and strengthening regional identity. It is distributed quarterly to all third- to sixth-grade classrooms in Busan elementary schools. The core of the newspaper consists of articles that the "Little Busan Reporters" have experienced and reported on themselves, clearly establishing its identity as "a newspaper made by children and read by children."


At this book fair, highlighting this identity, the "Little Busan Reporters" will operate the promotional booth themselves. The reporters will introduce the children's newspaper on-site, share their experiences, and take on real reporting roles such as ▲promoting the reporters' group ▲announcing the recruitment of the second cohort ▲assisting with article-writing experiences ▲on-site sketching and reporting.


The promotional booth (B23) will display issues from the inaugural edition up to the third issue published in December, and the latest editions of both the children's and English newspapers will be distributed to visitors. Programs such as "Today, I am a Reporter!" mini article writing and a hidden picture search will also be available, with participants given the chance to win prizes through a raffle.


Through the operation of this promotional booth, the city aims to raise brand awareness of the children's newspaper and expand recruitment for the reporters' group. It also expects to broaden publicity for the English newspaper and provide more opportunities for children to experience journalism.


Recruitment for the second cohort of Little Busan Reporters, who will be active in 2026, is open to fourth to sixth-grade elementary school students in Busan until December 31.



Won Youngil, spokesperson for the city, said, "It is significant that the children's reporters themselves are introducing the newspaper and the reporters' group," adding, "We expect the children's media ecosystem, where children learn about Busan, document their experiences, and grow, to expand even further."

Little Busan Reporters.

Little Busan Reporters.

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This content was produced with the assistance of AI translation services.

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