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First Ever: 8,000 Vehicles Sold in 30 Years... Hyundai's "Sales King" Emerges

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Choi Jinseong, Sales Director at Seodaemun Central Branch
Joined in 1996... Averaged 267 Vehicles Sold Per Year

The first person at Hyundai Motor Company to achieve cumulative sales of 8,000 units has emerged.


Hyundai Motor Company announced on the 10th that Choi Jinseong, Sales Director of Seodaemun Central Branch (photo), has achieved cumulative sales of 8,000 units. Hyundai Motor Company

Hyundai Motor Company announced on the 10th that Choi Jinseong, Sales Director of Seodaemun Central Branch (photo), has achieved cumulative sales of 8,000 units. Hyundai Motor Company

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Hyundai Motor Company announced on the 10th that Choi Jinseong, Sales Director of the Seodaemun Central Branch, has achieved cumulative sales of 8,000 units.


Sales Director Choi, who joined the company in 1996, has sold an average of 267 vehicles per year over nearly 30 years. In 2018, he reached cumulative sales of 5,000 units and was awarded the title of "Sales Master." In June 2023, he became the second person ever to achieve cumulative sales of 7,000 units.


He was also selected for the "National Sales King" award 17 years in a row, an honor given to the top 1 to 10 employees nationwide based on annual sales. He donated his 20 million won prize money to his alma mater, making a positive impact in the local community. Over the past 20 years, the total amount he has donated to his high school has reached 140 million won.


Hyundai Motor Company announced on the 10th that Choi Jinseong, Sales Director of Seodaemun Central Branch (Photo), has achieved cumulative sales of 8,000 units. Hyundai Motor Company

Hyundai Motor Company announced on the 10th that Choi Jinseong, Sales Director of Seodaemun Central Branch (Photo), has achieved cumulative sales of 8,000 units. Hyundai Motor Company

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Sales Director Choi stated, "I was able to achieve this record because I considered sales as essential as a daily meal," adding, "I believe that making sales every day should be as routine as eating."

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