Subculture Popularity on Display: 100,000 Visitors Attend 'AGF 2025' Over Three Days

Record-Breaking Scale with 71 Companies and 1,075 Booths
"Enhanced Subculture Content Planned for Next Year"

It has been estimated that 100,000 visitors attended the Animation and Game Festival (AGF), which was held at Kintex in Goyang, Gyeonggi Province from December 5 to 7.

At the 'AGF 2025' animation and game festival held on the 5th at Kintex Exhibition Center 1 in Goyang, Gyeonggi Province, a queue continues in front of the 'Goddess of Victory: Nike' booth. Photo by Noh Kyungjo

On December 8, the AGF Organizing Committee announced that 100,518 people visited the event, an increase of about 40% compared to the previous year's 72,081 attendees, demonstrating the festival's growing popularity.

Since its inaugural event in 2018, AGF has continued to expand in size alongside rising interest in subculture. This year, for the first time, the festival period was extended from two to three days. The exhibition also reached a record scale, with 71 companies participating and 1,075 booths in total.

The 'Fast Ticket' system, which was introduced last year, allowed visitors to enter from 9:30 a.m., further enhancing convenience. While last year’s fast tickets were limited to 500 people per day, this year the number doubled to 1,000 per day, offering a total of 3,000 opportunities over three days. The average entry time for fast ticket holders was also reduced from about 8 minutes to just 1 minute. Additionally, a new three-day pass was introduced, which not only offered a simple ticket price discount but also significantly shortened the entry verification process.

The final day’s stage events also drew significant attention. Various on-site events featuring multiple virtual streamers, popular overseas animations, artists, voice actors, and creators kept the excitement going.

The AGF Organizing Committee stated, "Not only on stage but throughout the exhibition, interactive and participatory elements were strengthened, further raising the energy at the venue. Building on this year’s successful conclusion, we plan to return next year with even more enhanced subculture content."

This content was produced with the assistance of AI translation services.