"Get Americanos at Half Price with Baemin Pickup"

Discount Sales at Starbucks, Baekdabang, and More

Woowa Brothers, the operator of Baedal Minjok, announced on December 5 that its pickup service will hold weekly Americano discount events by cafe franchise brand throughout December.

Until December 7, customers using the Starbucks pickup service can purchase Americanos at a 50% discount on a first-come, first-served basis. Then, from December 8 to 21, Baekdabang and Wooji Coffee will offer a limited number of hot Americanos for 500 won each through the pickup service.

Baedal Minjok Pickup Service will hold an Americano discount event for each week of December by cafe franchise brand. Woowa Brothers

For the fourth and fifth weeks of December, which include Christmas and the New Year holiday period (December 22 to January 4 of the following year), even more generous events are planned. Not only Starbucks, Baekdabang, and Wooji Coffee, but also Twosome Place, Paul Bassett, Pascucci, and The Coffee Bean will participate in the 50% Americano pickup discount event.

Since rebranding its takeout service as "Pickup" in April, Baedal Minjok has expanded its investment by revamping its user interface (UI). Starting December 10, a search function will also be added to the pickup map view, allowing users to search for their desired stores within the pickup category map screen.

Choi Jonghyuk, Head of the Easy Pickup Task Force at Woowa Brothers, said, "Pickup does not require a delivery fee, making it easier for business owners to increase sales per order, and since customers visit in person, it helps secure loyal customers as well. We plan to further enhance accessibility through more diverse marketing and feature improvements in the future."

This content was produced with the assistance of AI translation services.