Traveler-Centered Content Management
Proven Success in Promoting Local Tourism

Hapcheon County in South Gyeongsang Province announced on December 3 that it received the Grand Prize in the County Division for the Blog Category at the 11th 2025 SNS of the Year Awards, recognizing its capabilities in managing regional tourism content.


The SNS of the Year Awards is hosted by the Korea Social Content Promotion Association and the Parliamentary Policy Academy, and sponsored by the Ministry of Science and ICT and the Korea Influencer Industry Association. The event comprehensively evaluates the use and communication capabilities of social media platforms by public institutions and companies, selecting and awarding outstanding organizations.


Photo of Hapcheon County receiving the Grand Prize in the County Division for the Blog Category at the 11th 2025 SNS of the Year Awards

Photo of Hapcheon County receiving the Grand Prize in the County Division for the Blog Category at the 11th 2025 SNS of the Year Awards

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Hapcheon County was awarded the Grand Prize for its content tailored to travelers' perspectives, on-the-ground storytelling, and in-depth portrayal of local attractions, all of which were highly praised for aligning with evolving travel trends.


In particular, field-oriented content produced by 25 Hapcheon Tourism Supporters captures vivid perspectives as they explore and document various parts of Hapcheon. Their blog posts deliver detailed information that travelers want to know, such as festivals, seasonal scenery, and hidden gems, with a strong sense of authenticity.



A Hapcheon County official stated, "We will continue to develop our platform as a 'traveler-friendly blog platform' where anyone can easily access travel information and even plan their itineraries."


This content was produced with the assistance of AI translation services.

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