[Today’s New Release] Suntory Unveils ‘Hibiki Hiroshi Senju Artist Collaboration’
Premium Japanese Whisky 'Hibiki' Launches Limited Edition 30 and 21 Years Old
On November 27, Suntory Global Spirits announced that its whisky brand Hibiki will launch the 'Hibiki 30 Years Old' and 'Hibiki 21 Years Old' Artist Collaboration Editions in partnership with Hiroshi Senju, a renowned contemporary Japanese artist and the first Asian recipient of an award at the Venice Biennale in 1995.
Through this collaboration with Hiroshi Senju, who is known for his modern reinterpretations of traditional Japanese painting, Hibiki expressed its vision of cultural richness in a new way. Hiroshi Senju, celebrated for his immersive works featuring waterfalls, drew inspiration from Hibiki’s deep purple hue to create 'Waterfall in Colours "Hibiki".' This piece, which incorporates ten shades of purple found in nature, uses natural materials such as oyster shells and mineral pigments to capture the awe-inspiring moments encountered in nature.
Hibiki 30 Years Old is distinguished by its deep flavor profile, evoking elegance, wisdom, completeness, and resonance. It features a harmonious blend of leather, raisins, dried plums, and sweet chestnut, complemented by notes of cinnamon and Mizunara oak, delivering an elegant and rich finish. Hibiki 21 Years Old gently expresses the essence of tranquility, with a well-balanced harmony of stewed fruit, blackberries, ripe bananas, and caramel, resulting in a long and abundant finish.
A representative from Suntory Global Spirits stated, “We are delighted to present this special edition that embodies artistic depth and cultural richness through the meeting of Hibiki, a symbol of Japanese craftsmanship and sophistication, and Hiroshi Senju, one of Japan’s leading contemporary artists. Hibiki transcends the boundaries of whisky, representing the pinnacle of Japanese culture where artistry, aesthetics, and philosophy converge, and invites you into the world of whisky.”
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The limited-edition Hiroshi Senju Artist Collaboration 30 Years Old and 21 Years Old can be purchased exclusively through 'The Showcase,' the VIP curation platform of Shinsegae Department Store.
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