Gyeongju City Wins Top Prize in History and Culture at Korea Local Government PR Awards... Creativity Praised for Capturing Ancient City's Spirit
Promotional Video "Ten Thousand Years in Gyeongju" Wins Grand Prize Among 228 Local Governments
Gyeongju City announced on the 24th that it received the grand prize in the History and Culture category at the 2nd Korea Local Government Public Relations Awards, which was held at the National Assembly Members’ Office Building on the 21st.
This awards ceremony was hosted by the Korea Media & Video Promotion Agency (Chairman Noh Unha) and the Korea Local Government Public Relations Awards Organizing Committee (Chairman Chung Unchan), with support from the Ministry of the Interior and Safety and the Broadcasting, Media, and Communications Committee.
Joo Nakyoung, Mayor of Gyeongju City, is holding the grand prize trophy and certificate for the 2nd Korea Local Government Public Relations Awards in the History and Culture category for a commemorative photo. Provided by Gyeongju City
View original imageThe event evaluated 228 local governments nationwide, selecting outstanding cases that effectively turned policies and visions into content, and comprehensively assessed creative public relations capabilities and achievements in communication with residents.
The award-winning promotional video, "Ten Thousand Years in Gyeongju," is a work that naturally blends the serene scenery and brilliant cultural heritage of Gyeongju, an ancient city with a thousand-year history, with its modern urban image.
The video received high praise for its creative storytelling, conveying the message that "the time you encounter while spending a day in Gyeongju exceeds ten thousand years."
In particular, the video captured not only representative historical sites such as Woljeonggyo Bridge, Daereungwon Tomb Complex, Hwangnyongsa Temple Site, and Donggung Palace and Wolji Pond, but also the cultural value found in the daily life of Gyeongju, presenting the city’s appeal on multiple levels and resonating with both citizens and tourists.
In addition, its cross-generational narrative, high-quality production, and effectiveness in enhancing the city’s brand image received strong acclaim from the panel of judges.
Joo Nakyoung, Mayor of Gyeongju City, stated, "It is very meaningful that our efforts to newly highlight the true value of Gyeongju have received such positive recognition," and added, "We will continue to discover and promote the city’s cultural assets and attractions so that citizens can feel pride through our public relations content."
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With this award, Gyeongju City has once again reaffirmed its identity and appeal as a city of history and culture, and is expected to gain significant momentum in future promotional activities targeting both domestic and international tourists.
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