Hope Bridge Appoints Official Character 'Hope Friends' as Promotional Ambassador

Shin Hoon, Secretary General of Hope Bridge, is appointing the official character 'Hope Friends' as the Ambassador of Hope and taking a commemorative photo. Hope Bridge

Hope Bridge Korea Disaster Relief Association (President Lim Chaecheong) announced on November 24 that it has appointed its official character, 'Hope Friends,' as the association's promotional ambassador, the 'Ambassador of Hope.'

Hope Friends is a guardian angel-themed character that embodies the goodwill of donors, protects the daily lives of neighbors affected by disasters, and delivers hope to those facing difficulties. Hope Bridge plans to use Hope Friends to communicate disaster-related messages more easily and in a friendlier manner.

Going forward, the association will carry out various activities with Hope Friends, including disaster safety campaigns, fundraising campaign collaborations, the production of digital content such as card news for social networking services (SNS) and YouTube Shorts, merchandise, and nationwide public communication initiatives.

Shin Hoon, Secretary General of Hope Bridge, said, "Hope Friends is the most approachable face that can represent the values of Hope Bridge," adding, "We will launch a variety of initiatives so that the public can feel closer to disaster and safety issues and take action."

This content was produced with the assistance of AI translation services.