VisualCamp, an artificial intelligence (AI)-based eye-tracking technology company, announced on the 20th that its product 'Read for School' has been selected as a next-generation world-class product.


The World-Class Product program is organized by the Ministry of Trade, Industry and Energy to support domestic companies in gaining global recognition for their outstanding products. Next-generation world-class products are those that are highly likely to become world-class within the next seven years.

VisualCamp, an artificial intelligence (AI)-based eye-tracking technology company, has been selected as a next-generation world-class product company. VisualCamp

VisualCamp, an artificial intelligence (AI)-based eye-tracking technology company, has been selected as a next-generation world-class product company. VisualCamp

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Read for School is a customized literacy learning program designed for public education. It extracts students' gaze data through the front cameras of various devices such as smartphones, tablets, and laptops, analyzes users' reading patterns, and provides an optimized learning path based on this analysis.


Through 'RoCAT (Read Of Computerized Adaptive Test)', a computer-based literacy assessment, the program identifies the user's literacy level and then improves learners' reading habits and comprehension by recommending customized passages and providing learning feedback based on gaze data. It operates on both web and app platforms without the need for additional hardware, making it accessible on a wide range of devices. Currently, it has been adopted by 400 schools.


The service is also expanding into the global market, including supplying to Oxford Edutech, an edutech company in Mexico. The company has also developed 'Read AI', which is optimized for the private education market, specifically for academy learning environments. Within just five months of its launch, Read AI has been adopted by 150 academies nationwide, marking a successful commercialization.



A company representative stated, "Based on the successful operation of Read for School, we plan to play an innovative role in the edutech market and develop new converged services utilizing eye-tracking technology."


This content was produced with the assistance of AI translation services.

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