ZD Ventures Makes Pre-Seed Investment in Entertainment IP Platform 'Swerte'

Presenting a Next-Generation Entertainment Platform Paradigm

ZD Ventures, an early-stage startup-focused investment firm, announced on November 19 that it has made a pre-seed investment in Swerte, a hybrid entertainment IP (intellectual property) platform. The investment amount was not disclosed.

Swerte is a hybrid entertainment IP platform that combines PMC (project-based joint management) and creative producing. The PMC model defines the relationship between artists and entertainment companies as a horizontal partnership, maximizing synergy through project-based collaboration contracts. Through the PMC model, Swerte jointly holds IP ownership with artists and transparently and fairly distributes profits based on project performance.

ZD Ventures noted that Swerte overcomes the structural limitations of the entertainment industry and presents an innovative revenue model. Unlike the traditional entertainment industry, which is centered on exclusive contracts, Swerte has introduced a new paradigm that guarantees artists' creative autonomy and IP ownership through a horizontal partnership structure between artists and management.

Swerte plans to use this investment as a springboard to establish the PMC model as an industry standard and to strengthen its competitiveness as an IP hub.

Kim Hakyoung, CEO of ZD Ventures, said, “Swerte has high growth potential as it addresses chronic problems in the entertainment industry and drives the sustainability of IP through the innovative PMC methodology. ZD Ventures will continue to lead innovation in the ecosystem by investing in a diverse range of early-stage startups.”

This content was produced with the assistance of AI translation services.