KOCCA Opens Poland Business Center as Central and Eastern European Hub

Strengthening Game and Broadcasting Cooperation
"Three Korean Companies Have Already Invested and Entered the Market"

Poland Business Center Opening Ceremony Scene

The Korea Creative Content Agency announced on the 10th that it held the opening ceremony for the Poland Business Center in Warsaw, the capital of Poland, on the 5th.

The ceremony was attended by Tae Junyeol, Ambassador of the Republic of Korea to Poland, Lee Dangkwon, Director of the Korean Cultural Center in Poland, as well as local government officials including Karol Zgutka, Director of the Department of Cultural Heritage of Poland. More than 100 executives and employees from content companies of both countries, such as CD Projekt Red and CJ ENM, were also present.

In her congratulatory speech, Aleksandra Szymanska, President of the Polish Creative Industries Development Agency, said, "Korea has demonstrated great potential in nurturing creative industries when strategy, institutional support, and international openness are combined," adding, "I hope to see strengthened exchanges and cooperation between the cultural industries of both countries."

Poland is a leading content powerhouse in Central and Eastern Europe. Its representative intellectual property includes the fantasy novel-based game series "The Witcher." Polish game developers, recognized for their outstanding development capabilities, export games to Western Europe and North America.

Cooperation with Korea has been accelerating as Korean game companies such as NCSoft, Neowiz, and Krafton began directly investing in Polish game development studios starting last year. The Korean online and mobile game industry and the Polish PC, console, and Steam platform game industry are expected to complement each other.

Poland also produces high-quality content in the broadcasting and video sectors. Notable examples include Netflix original series such as "Swamp of Truth" and "High Water." The animated "The Witcher" series was co-produced by Poland's Platige Image and Korea's Studio Mir.

Poland Business Center Opening Ceremony Site

The Poland Business Center oversees all of Central and Eastern Europe, including Poland, the Czech Republic, Hungary, Slovakia, and the three Baltic States. The Korea Creative Content Agency plans to invite Korean companies to local events such as "Content Warsaw" and "Pyrkon," and to facilitate the participation of Central and Eastern European companies in Korean events.

Kim Iljoong, Head of the Poland Business Center at the Korea Creative Content Agency, said, "We will make the Poland Business Center a gateway for cooperation connecting Europe and Asia."

The Korea Creative Content Agency currently operates overseas business centers in 25 locations across 22 countries. It plans to establish five additional centers by the end of this year.

This content was produced with the assistance of AI translation services.