Minix Successfully Concludes Popup Store at Shinsegae Centum City in Busan

Introducing the New Kimchi Refrigerator "The Shift"

At Home announced on the 30th that its home appliance brand Minix successfully concluded a popup store held at Shinsegae Department Store Centum City in Busan from the 16th to the 29th.

This popup store was the first offline showcase for the recently launched slim kimchi refrigerator "The Shift." It also featured the brand's flagship products, such as the food waste processor "The Blender Pro" and the cordless vacuum cleaner "The Slim," providing visitors with an opportunity to experience Minix products firsthand.

The new product "The Shift" exhibited at the Minix popup store operated at Shinsegae Department Store Centum City in Busan. At Home

The company explained that the display was designed to intuitively demonstrate the space efficiency and storage capacity of "The Shift" by using actual household items such as kimchi models, cans, and bottled water.

The kimchi refrigerator "The Shift," released this month, is a slim model optimized for the lifestyle of two- to three-person households that only need to store a limited amount of kimchi. With its compact width of about two hand spans, it features a direct cooling system, a cold air circulation fan, and dual sensor inverter temperature control technology, maximizing space utilization while preserving the authentic taste of kimchi.

This content was produced with the assistance of AI translation services.