Wisdom House Unveils 100th 'WePick' Popup at The Hyundai Seoul... 'Epic Seoul'

From November 4 to 12

Publisher Wisdom House will open a WePick popup store at 'Epic Seoul' on the 5th floor of The Hyundai Seoul from November 4 to 12 to celebrate the publication of the 100th book in its short story series 'WePick (WEFIC)'.

Popup view of Wepick. Provided by Wisdom House

Riding the wave of the 'Text Hip' trend, The Hyundai Seoul has organized a customer-participation mini book fair called 'Reading Party', within which the WePick popup store will be held under the slogan "Be your story." Through a rich selection of books, merchandise, and events, the popup aims to present the most diverse aspects of contemporary Korean fiction, reflecting the hope that WePick becomes a piece of literature deeply etched in readers' hearts.

During the popup period, autograph sessions will be held with authors Koo Byungmo, Kim Hwajin, Sung Haena, Cho Yeeun, Ye Soyeon, and Lim Seonwoo. Visitors can also personalize their WePick books and notebooks with stickers and other decorations. There will be exclusive works available only at the popup store, including the first reveal of the recovered edition of 'Pashoe', the prequel to Koo Byungmo's bestseller 'Pagwa'-which was adapted into a film by director Min Gyudong this year and is the first book in the WePick series.

During the event, a variety of merchandise created specifically for the popup store will be on sale, ranging from practical goods like T-shirts and towels to collectible items such as keyrings and badges, as well as reading accessories like underlining colored pencils and masking tape. Additional benefits, such as bookmarks and eco-bags, will be offered to visitors and customers of the popup store. More details, including events held during the popup period, can be found on the social media channels of Wisdom House and WePick.

This content was produced with the assistance of AI translation services.