Kiwoom Securities Surpasses 300,000 Subscribers for Point Service

by Ryu Hyunseok

Published 28 Oct.2025 09:53(KST)

Kiwoom Securities announced on October 28 that its 'Point Service,' launched in November last year, has surpassed 300,000 subscribers. This represents an increase of over 100,000 users since early August, when the number stood at 200,000. The company attributed this growth to its differentiated service, which combines investment with various missions and content offering unique benefits.

Kiwoom Securities Surpasses 300,000 Subscribers for Point Service

Through the recently launched 'Simple Mode' on HeroS#, the 'Benefits' menu has been placed at the forefront, making it easier for customers to access the point service. New types of missions, such as 'Check Today's Market Conditions with AI' and 'Vote on Stock Prices,' have been added to provide both investment information and engaging participation.

To earn points, customers complete step-by-step missions ranging from 'Check Real-Time Rankings of Traded Stocks' to 'Apply for Fractional Trading' and 'Trade Stocks,' allowing them to naturally learn the process of stock trading.

The Kiwoom Securities Point Service enables users to gain investment experience through an app-based approach that combines learning and rewards, effectively lowering the barriers to entry for investing.

In addition, a variety of lifestyle missions and content have been introduced. As of October, users received an average of about 4,000 won worth of points per month.

A Kiwoom Securities representative stated, "The Point Service has established itself as a new financial experience that lowers the barriers to stock investment by incorporating app-based features. We will continue to expand our range of missions and partnership content so that customers can enjoy investing and receiving benefits in their daily lives."

To commemorate the launch of the 'Simple Mode' on its mobile trading system (MTS) HeroS#, Kiwoom Securities is currently running an event where users can collect up to 15,000 points by completing missions within the service.