Everland Attracts 150,000 Visitors to "K-Pop Demon Hunters" Fireworks Show and Themed Zone
K-Pop Demon Hunters and Everland Collaboration Draws Enthusiastic Response with Themed Zones
Fireworks Show Set to Hit OSTs Like "Golden" and "Soda Pop"
Celebrity Visits Include Renowned Voice Actors and Influencers
"K-Pop Demon Hunters" Themed Zone Emerges as a Hot Spot
Everland, the resort division of Samsung C&T Corporation, announced on the 27th that the number of visitors who have experienced the "K-Pop Demon Hunters (K-Pop Demon Hunters)" content-created in collaboration with Netflix this fall, including themed zones and fireworks shows-has surpassed 150,000 within just one month of launch.
The scene of the 'K-Pop Demon Hunters Singalong Fireworks Show' held at Everland Four Seasons Garden. Samsung C&T Corporation
View original imageThis collaboration between the popular Netflix animation K-Pop Demon Hunters and Everland drew significant attention even before opening. As anticipated, the related content has expanded from themed zones to a recent fireworks show through this collaboration, receiving an explosive response from visitors.
Since the 12th, Everland has launched a new nighttime performance, the "K-Pop Demon Hunters Sing-Along Fireworks Show," which features hit songs from the film such as "Golden," "How It's Done," "Soda Pop," and "Your Idol," along with thousands of fireworks, video projections, and special effects. Set against the backdrop of a clear and crisp autumn night sky, the show creates a spectacular scene as thousands of fireworks burst, evoking the image of a golden portal opening, providing audiences with an immersive experience. The number of fireworks has also increased by about 25% compared to previous shows, enhancing the visual splendor.
In addition, a massive 24-meter-wide, 11-meter-high LED screen and immersive sound system installed at Four Seasons Garden fill the entire garden with music and visuals, creating an atmosphere where audiences can sing along together.
During the day, the themed zone is bustling with fans eager to enjoy "K-Pop Demon Hunters Day" from morning until night. Since its opening at the end of September, the themed zone has seen daily lines and has become a hot spot, attracting numerous influencers. In particular, a video featuring voice actress Kim Yerim, who voices the character "Joy" in K-Pop Demon Hunters, experiencing the themed zone with Kang Sujin, known for voicing "Luffy" in One Piece, was released on YouTube and garnered significant attention.
At the themed zone, visitors can immerse themselves in the world of K-Pop Demon Hunters through various experiences such as photo zones, mission games, videos, and the original soundtrack, featuring characters like "Huntrix," "Lion Boys," and K-style snacks. Borrowing stage costumes from the show and dancing to popular OSTs playing on the giant LED screen has become a cultural phenomenon, turning the themed zone into an atmosphere reminiscent of a concert. Everland is also sequentially releasing 40 types of limited-edition collaboration merchandise, and the recent launch of the Panda Duffy plush-considered the main item-has further fueled the enthusiasm for K-Pop Demon Hunters merchandise.
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This merchandise, featuring an adorable panda wearing a cute Duffy hat, quickly became a "must-have" item at the themed zone upon its release. Thanks to its popularity, sales of the collaboration merchandise have surpassed 40,000 units.
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