Lotte Homeshopping Creates Green Space at Multicultural Anseong Elementary School in Gyeonggi Province

"Sum;Pyeonhan Forest" No. 18 Completed
Tree Planting Project to Reduce Fine Dust
Eco-Friendly Social Contribution Initiative Launched in 2021

On October 23, Lotte Homeshopping announced that it had created an eco-friendly green space called "Sum;Pyeonhan Forest" No. 18 at Anseong Elementary School in Gyeonggi Province to help reduce fine dust, and held a completion ceremony.

Mina Kim, Head of Communications Team at Lotte Homeshopping (second from the left in the back row), along with Lotte Homeshopping officials and faculty and students of Anseong Elementary School in Gyeonggi Province, are taking a commemorative photo at the completion ceremony of "Sum;Pyeonhan Forest" No. 18. Provided by Lotte Homeshopping

Since 2021, Lotte Homeshopping has been establishing urban green spaces to reduce fine dust through the Sum;Pyeonhan Forest project. Anseong Elementary School is located in an area with poor air quality, adjacent to an industrial complex and an old downtown district, and about 25% of its students come from multicultural families. The company explained that the site was chosen with the intention of creating a "Forest of Coexistence" where students from diverse backgrounds can learn and interact together, considering the school's multicultural environment.

After about a month of construction, a total of 2,316 trees-including pine trees, sweetgum trees, hydrangeas, and spindle trees-were planted on a 400-square-meter (approximately 121-pyeong) site. The area was also designed as an eco-friendly ecological experience space where students can both relax and learn, allowing them to experience nature and feel emotionally stable in a clean environment.

To date, Lotte Homeshopping has created a total of 10,230 square meters (about 3,095 pyeong) of green space and planted more than 33,000 trees through the Sum;Pyeonhan Forest project. Mina Kim, Head of Communications at Lotte Homeshopping, said, "We are honored to have created the 18th Sum;Pyeonhan Forest at Anseong Elementary School, where multicultural students learn together. We hope this space will help children understand one another's cultures and grow together in nature."

This content was produced with the assistance of AI translation services.