[Report] Tee Shots by the Haenam Sea: Opening Day of the BMW Ladies Championship 2025
First Tee-Off at 9 a.m. Draws Crowds
Thunderous Applause for Domestic Stars Like Kim Hyoju
Cheering Banners and Excitement Fill the Gallery
Disorganized Temporary Walkways Cause Visitor Inconvenience
Criticism Mounts Over Inadequate Event Information System
On the first day of the 'BMW Ladies Championship 2025' on the 16th, golfer Kim Hyoju is making a splendid tee shot on the 1st hole. Photo by Shim Jinseok
View original imageAt 9 a.m. on the morning of the 16th at Haenam Pine Beach Golf Links, the first tee-off of the 'BMW Ladies Championship 2025,' a regular event on the LPGA Tour, took place on the 1st hole. Despite it being a relatively early weekday morning, a considerable number of spectators were already in attendance. At a glance, there appeared to be more than 70 to 80 people.
The first group of players (Nasa Hataoka, Esther Henseleit, Gaby Lopez) appeared right on schedule and launched their refreshing opening tee shots with the Haenam sea as a backdrop, signaling the start of this year's tournament.
On the 16th, fans of player Jeon Inji are holding up support banners at the "BMW Ladies Championship 2025" tournament. Photo by Shim Jinseok
View original imageAs the following groups took to the tee box at roughly 10-minute intervals, the applause from the gallery grew louder. The excitement reached a peak when domestic star players appeared. Especially when players like Park Sunghyun, Jeon Inji, Lee Somi, Kim Seyoung, Yoon Ina, Ko Jin-young, Lee Minji, and Kim Hyoju-usually only seen on TV-made their entrance, the enthusiastic cheers rivaled those of a major concert.
As anonymous spectators called out compliments like "So pretty!" and "Amazing!" some players responded with shy smiles and subtle eye contact, while others bowed in the direction of the cheers. Although the tournament was filled with tension, these moments offered glimpses of the players' personalities.
Players are putting on the 9th hole on the first day of the "BMW Ladies Championship 2025" tournament. Photo by Shim Jinseok
View original imageSome fans even created and displayed banners with messages of support for their favorite players. The sound of cameras clicking was constant as the players practiced their shots, rivaling the passion of professional photographers.
Given the importance of etiquette at golf tournaments, spectators made a visible effort to observe proper golf course manners. When players prepared to tee off, everyone held their breath and focused intently on every movement.
When a shot was completed and the ball soared through the sky, the crowd erupted in cheers and shouts of "Nice shot!" to encourage the players.
By 11:12 a.m., when the last group for the 1st hole (Kim Hyoju, Brooke Henderson, Yoo Haeran) teed off, the number of spectators had grown to more than 200 to 300, with more people continuing to arrive. Contrary to initial forecasts of cloudy weather, the sun was quite strong, but the tournament venue was bustling with activity.
Visitors gathered around the control line (safety guideline) installed inside the venue of the 'BMW Ladies Championship 2025'. Photo by Lee Jungkyung
View original imageHowever, in contrast to the impressive performances by the players and the enthusiastic support from the gallery, the situation inside the event venue was far from smooth.
The tournament organizers had set up temporary walkways using belt barriers and control lines (safety guidelines) to prevent players and visitors from crossing paths. Around these walkways, the BMW vehicle exhibition, snack corners, and promotional booths for Jeollanam-do and Haenam County were scattered in a somewhat disorganized manner.
The movement paths were so narrow that the venue felt like a maze. Moreover, there were not even basic amenities such as guidebooks or signs indicating the course directions, which are usually standard at such events.
This was more than enough to confuse first-time visitors. Although portable toilets were installed, they seemed insufficient to accommodate the large number of visitors at once. Some of the stalls were already in an unsanitary state, causing discomfort.
At the snack corner inside the venue of the 'BMW Ladies Championship 2025,' there is no shade, resulting in relatively fewer visitors using the area. Photo by Shim Jinseok
View original imageDue to the poorly managed event system, quite a few people were seen wandering around in search of a place to eat. The clubhouse, which is typically used by regular golf course patrons for meals, was effectively off-limits to anyone except the players-a fact that had not been announced in advance.
When asked how to find information about the venue layout or other details, an event staff member replied, "You need to check the official event website yourself." While this might not be a problem for younger people who are comfortable using the internet, it is quite inconvenient for older visitors.
With an estimated 50,000 to 60,000 visitors expected during the tournament, criticism has emerged that "the organizers are showing little consideration" despite hosting a world-class golf event.
One visitor from Mokpo commented, "I love golf and often attend tournaments both in Korea and abroad. This Haenam tournament shouldn't be viewed simply as hosting an international event. It should be recognized as a platform to promote Jeollanam-do and communicate with the world. There are many tournaments that are free to attend, but this one charges a considerable admission fee, and yet the basic infrastructure is unsatisfactory."
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In response, a tournament official explained, "We made every effort to carefully organize the movement paths and deploy staff to prepare for the event."
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