"The Master's Liquor" Continuing 500 Years of Tradition... Lotte Department Store Gwangbok Branch Opens Chuseok Special Gift Pop-up Store

"Jo Okhwa's Andong Soju"
Crafted by an Intangible Cultural Heritage Master

A pop-up store for "Jo Okhwa Andong Soju" is being held at the special event section on Basement Level 1 of the Lotte Department Store Gwangbok Branch until October 4, in celebration of Chuseok.

Jo Okhwa Andong Soju. Provided by Lotte Department Store Gwangbok Branch

Made exclusively from 100% domestically grown rice and nuruk (traditional fermentation starter), it is distilled to deliver a clean taste without any off-flavors and a subtle aroma. Despite its high alcohol content of 45%, it is known for its smooth finish.

Crafted with the artisanal spirit of Jo Okhwa, a holder of Intangible Cultural Heritage, it is often referred to as "the craftsmanship of a master" and has established itself as a leading premium traditional liquor representing Korea.

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