Co-hosting Classical and Opera Performances
Promoting the Arts and Expanding the Reach of Classical Music

On September 17, the Seaiwoonhyeong Cultural Foundation announced that it had signed a sponsorship agreement and business cooperation agreement with the Seoul Philharmonic Orchestra to promote the development of culture and the arts. The signing ceremony was held at SeAH Tower in Mapo-gu, Seoul, with key figures from both organizations in attendance, including Park Euisook, Chairperson of the Seaiwoonhyeong Cultural Foundation, and Jung Jaewal, CEO of the Seoul Philharmonic Orchestra.

Park Euisook, Chairperson of the Seaiwoonhyeong Cultural Foundation (left), and Jung Jaewal, CEO of the Seoul Philharmonic Orchestra, are posing for a commemorative photo after signing a sponsorship agreement and business cooperation agreement between the Seaiwoonhyeong Cultural Foundation and the Seoul Philharmonic Orchestra. SeAH Holdings

Park Euisook, Chairperson of the Seaiwoonhyeong Cultural Foundation (left), and Jung Jaewal, CEO of the Seoul Philharmonic Orchestra, are posing for a commemorative photo after signing a sponsorship agreement and business cooperation agreement between the Seaiwoonhyeong Cultural Foundation and the Seoul Philharmonic Orchestra. SeAH Holdings

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The Seaiwoonhyeong Cultural Foundation and the Seoul Philharmonic Orchestra have agreed to cooperate on several initiatives over the next three years, from 2025 to 2027, through a sponsorship agreement. These initiatives include supporting the Seoul Philharmonic Orchestra's concert tour in the United States, co-hosting classical and opera performances, and enhancing citizens' enjoyment of culture by revitalizing the arts.


This collaboration was initiated to expand the reach of classical music and elevate its international standing, following the partnership between the Seoul Philharmonic Orchestra and the Seaiwoonhyeong Cultural Foundation, which began in 2023. The foundation has been recognized for its contributions to the development of culture and the arts in South Korea through various support activities.


Established in August 2013, the Seaiwoonhyeong Cultural Foundation was founded in honor of the late Lee Woonhyung, former Chairman of SeAH Group, who was a passionate supporter of opera. The foundation discovers and supports promising emerging Korean artists and regularly hosts classical music performances.



Chairperson Park Euisook stated, "Through this agreement, we hope to provide the talented individuals supported by our foundation with meaningful opportunities to perform on stage with the Seoul Philharmonic Orchestra. We also look forward to creating high-quality performances together and contributing to the advancement of opera in South Korea."


This content was produced with the assistance of AI translation services.

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