Hampyeong County Launches Full Operation of the "Golden Wagon Nabi Market" Mobile Service

On the 12th, the "Visiting Rural Mobile Market" first pilot project launch ceremony was held at the Haebomyeon Community Center. Provided by Hampyeong County, Jeollanam-do

Hampyeong County in Jeollanam-do announced on September 15 that it will launch the "Visiting Rural Mobile Market" pilot project to address the inconveniences faced by residents in rural areas with limited transportation and to revitalize local communities.

On September 12, the Ministry of Agriculture, Food and Rural Affairs hosted the launch ceremony for the Phase 1 Pilot Project of the "Visiting Rural Mobile Market" at the Haebomyeon Community Center. The event was attended by Song Miryung, Minister of Agriculture, Food and Rural Affairs; Lee Sangik, Governor of Hampyeong County; Kim Hanjong, Governor of Jangseong County; Park Seohong, CEO of Nonghyup Agribusiness Group; Kim Injung, President of Korea Rural Community Corporation; as well as other officials, local residents, and representatives from Nonghyup.

The pilot project will first be implemented in five cities and counties: Hampyeong and Jangseong in Jeollanam-do, Wanju in Jeollabuk-do, Uiseong in Gyeongsangbuk-do, and Cheongju in Chungcheongbuk-do, with a focus on addressing the issue of "food deserts" in rural areas.

Hampyeong County, in cooperation with Nabigol Nonghyup and the Residents' Committee, plans to operate the "Golden Wagon Nabi Market" starting from this day, centering on Haebomyeon. The market will run five days a week, covering five routes, and visit each village twice a month.

The "Nabi Market" will not only supply daily necessities but also provide a range of community-based services such as knife sharpening, video letter events, smartphone education, and health services, aiming to alleviate residents' inconveniences and invigorate the village community.

After the launch ceremony, an on-site visit was held at Sangmo Village in Haebomyeon. Residents expressed satisfaction as they conveniently purchased goods at the Nabi Market, while also enjoying rural talent-sharing activities such as beauty services and longevity photo shoots, creating a lively village atmosphere.

Governor Lee Sangik stated, "The mobile market will serve as a platform for resident communication and community restoration," adding, "We will continue to do our best to resolve inconveniences in residents' daily lives and to create a vibrant rural community."

This content was produced with the assistance of AI translation services.