Held at the 'Soultea' Popup Store Until the 28th
Featuring the Popular King Salted Egg Tart with Natural Ingredients

Gwangju Shinsegae Co., Ltd. (CEO Lee Donghun) announced on the 22nd that it has opened a King Salted Egg Tart popup at the 'Soultea' popup store on the B1 floor of the main building, running until the 28th.

An employee is presenting the King Salted Egg Tart at the Soultea popup store on the B1 floor of the Gwangju Shinsegae main building. Photo by Gwangju Shinsegae

An employee is presenting the King Salted Egg Tart at the Soultea popup store on the B1 floor of the Gwangju Shinsegae main building. Photo by Gwangju Shinsegae

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The 'Soultea' popup store is featuring King Salted Egg Tarts, baked in the oven using antibiotic-free eggs and natural vanilla beans.


The King Salted Egg Tart, which is about the size of an adult's palm, is so popular for its moist filling and soft texture that it sells up to 2,000 pieces a day in Busan, with long lines of customers waiting to purchase it.


The signature product is the Vanilla & Salt Egg Tart, which boasts a rich flavor with plenty of natural vanilla beans.


The Pistachio & Salt variety is made with 100% pure pistachio paste, offering a savory and intense taste, while the Chocolat & Salt tart is characterized by a deep and rich flavor using French Valrhona chocolate.



The King Salted Egg Tart is priced at 6,400 won for one and 19,000 won for a set of three.


This content was produced with the assistance of AI translation services.

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