"Four Zeros from Alcohol to Gluten"... OB Beer Cass Launches "Cass ALL Zero"

Zero Alcohol, Sugar, Calories, and Gluten Beer
Introducing "Cass ALL Zero," Korea's First Four-Zero Non-Alcoholic Beer

OB Beer announced on August 14 that its Cass brand will launch a non-alcoholic beverage, "Cass ALL Zero."

Cass ALL Zero is the first non-alcoholic beer in Korea to emphasize a "four-zero" concept, containing zero alcohol, zero sugar, zero calories, and zero gluten. Leveraging Cass's brewing expertise, the product delivers the signature crispness and refreshing carbonation of lager beer. With 0.00% alcohol, 0g of sugar, 0kcal, and 0g of gluten, it can be enjoyed anytime and anywhere, such as during weekday lunch gatherings, before or after exercise, or in situations where health management is a priority, all without any burden.

Non-alcoholic beer 'Cass All Zero'. OB Beer

This new product, available in a 330ml can, will go on sale on 11st and Gmarket starting August 18. OB Beer plans to gradually expand sales channels to Coupang, B Mart, Kurly, and others. Although it contains no alcohol whatsoever, it is classified as an "adult beverage," so age verification is required at the time of purchase.

The Cass brand manager stated, "Cass ALL Zero, which eliminates alcohol, sugar, calories, and gluten while preserving Cass's signature crispness, offers consumers a new option they can enjoy anytime and anywhere without any burden. Moving forward, we will continue to lead the market with a strong Cass brand portfolio, driven by innovative efforts that align with consumer preferences and trends."

This content was produced with the assistance of AI translation services.