Cellimax Wins First Place in Sun Cream and Cleansing Foam Categories at Ably Beauty Awards
Aligned with the 'Clean Core' Trend
On July 23, Cellimax announced that its 'Heartpink Tone-up Sun Cream' and 'Baking Soda Deep Pore Eraser Foam Cleansing' each won first place in the sun cream and cleansing foam categories, respectively, at the 2025 Ably Beauty Awards for the first half of the year.
The Ably Beauty Awards is a ceremony that selects the most popular products in each category every six months, based on purchase, review, and satisfaction data from 10 million users. Heartpink Tone-up Sun Cream and Eraser Foam Cleansing were both ranked first, as they align with the 'Clean Core' trend, which emphasizes minimizing irritation and maintaining the skin’s natural health.
Cellimax's 'Heartpink Tone-up Sun Cream' and 'Baking Soda Deep Pore Eraser Foam Cleansing' each won first place in the sun cream and cleansing foam categories, respectively, at the 2025 Ably Beauty Awards for the first half of the year. Cellimax
View original imageIn particular, Heartpink Tone-up Sun Cream received over 8,100 reviews and achieved a high satisfaction rate of 95% on Ably, earning first place at the awards for the second consecutive year. Its hyaluronic acid and Houttuynia cordata extract ingredients provide hydration for a moist and vibrant skin tone, while the dual protection system effectively blocks ultraviolet rays to protect the skin.
Eraser Foam Cleansing, Cellimax’s signature cleansing foam, attracted attention by garnering over 6,700 reviews and a satisfaction rate of 98% on Ably. Its key feature is that baking soda gently absorbs impurities from the pores, helping with deep cleansing. Centella asiatica extract provides a soothing effect during cleansing, offering a gentle, non-irritating experience even while in use.
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Kim Minseok, CEO of Cellimax, stated, "We will continue to grow as a brand that provides essential solutions for our customers’ skin."
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