Pre-event for Korea's Leading Hiking Festival "Eider Hikers Day 2025" Held at Yeongdeok Blue Road

Co-hosted by Yeongdeok County and Eider,
Anticipated to Revitalize the Local Community

Eider, the outdoor brand of K2 Korea (CEO Jung Yeonhoon), successfully concluded the pre-event for the nation's first long-distance hiking festival, "Eider Hikers Day," which will be held at Yeongdeok Blue Road this September.

Pre-event of the 2025 Eider Hikers Day co-hosted by Yeongdeok County and Eider. Photo by Yeongdeok County

The 2025 Eider Hikers Day is a leading domestic hiking festival and campaign co-hosted by Yeongdeok County and Eider, aimed at spreading a healthy outdoor culture and allowing participants to experience the joy of hiking together in nature.

The pre-event, held from June 5 to June 8, brought together about 40 participants, including Eider officials, volunteers, and Blue Road companions, to inspect the main event route and produce promotional content and recruitment materials for the festival.

During the pre-event, participants explored a section of approximately 52 km, starting from Ganggu Haepalang Park and ending at Geumgok 2-ri in Byeonggok-myeon. This section covers courses 3 through 8 of the Yeongdeok Blue Road, which spans a total of 66.5 km, specifically from the "Hill of Wind (moUntain)" to "Blue Ending (blue enDing)."

Notably, this pre-event was held earlier than originally scheduled to support Yeongdeok County, which has recently suffered from wildfire damage. The program was designed to help revitalize the local economy, drawing attention for its meaningful contribution.

Eider Hikers Day 2025, Pre-Event at Yeongdeok Blue Road.

An Eider official commented on the pre-event, saying, "It was impressive to see participants carrying their own camping gear as they walked along the open Blue Road coastline, which is designated as a UNESCO Global Geopark, filling the route with youth and passion. We hope to create a model of mutual growth between companies and local governments by continuing to collaborate with Yeongdeok County, which has actively supported this event, and by developing various programs rather than limiting this to a one-time event."

The main event of Eider Hikers Day will take place from September 25 to September 28, with more than 300 hikers and 16 volunteer "Safer" participants. Given the long distances involved, the event will offer two options: a 2-night, 3-day course and a 3-night, 4-day course, allowing participants to choose based on their fitness level and hiking style.

Registration will open on a first-come, first-served basis on the official Eider website at 2:00 p.m. on August 8.

This content was produced with the assistance of AI translation services.