The Grand Korean Folk Festival Unfolds in Andong:
Where Tradition Meets Modernity
A Special Six-Day Festival for Families:
From Folk Games to Hands-On Experiences
The Future of the Chajeonjanggun Nogukgongju Festival:
Andong’s Leap Toward a Global Folk Festival

Andong City in North Gyeongsang Province and the Andong Culture Center are accelerating preparations for the '2025 Chajeonjanggun Nogukgongju Festival,' which will be held from May 1 to 6 at Jungangseon 1942 Andong Station, Talchum Park, and the original downtown area.

Andong City, Gyeongbuk Accelerates Preparations for the 2025 Chajeonjanggunnoguk Princess Festival.

Andong City, Gyeongbuk Accelerates Preparations for the 2025 Chajeonjanggunnoguk Princess Festival.

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Park Jeongcheol, who is serving as the general director of this year's festival, has planned to invite family tourists from across the country to Andong under the theme 'Spring in Andong, a Festival of Korean Folk Culture.'


In particular, a proclamation ceremony for 'Korea Folk Day' will be held to promote exchanges among folk groups nationwide and provide an opportunity to reaffirm the identity of traditional culture.


During the festival, visitors can enjoy a variety of foods made with local specialties, and on Children's Day (May 5), special events for families to participate together, such as a family Ojingeo Game, will be held.


Additionally, on May 3, the Andong Citizens Sports Festival will be held at the Daedong Folk Square to promote unity among citizens.


Along with this, the National Folk Ssireum Competition, Folk Marketplace, Eubmyeondong Chajeonjanggun Nogukgongju Competition, and Folk Experience Square will be operated, providing both domestic and international tourists with opportunities to directly experience Korea’s traditional play culture and folk performances.


Andong City plans to implement a multifaceted promotional strategy to raise the festival's national recognition, while also strengthening Andong's cultural tourism competitiveness by preparing customized tourism programs in cooperation with accommodation providers and travel agencies.


An official from Andong City stated, "We will continue to develop content and promote the Chajeonjanggun Nogukgongju Festival so that it can grow into a global folk festival representing Andong," adding, "We will further solidify Andong's status as the center of Korean traditional culture."





This content was produced with the assistance of AI translation services.

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