Samsung Showcases Indoor Units with 'AI Home'
'Bespoke AI Wind-Free Combo' Features 'Comfort Dehumidification'
LG Presents Under the Slogan 'Pioneers of Innovative Heating'
Residential and Commercial Solutions Optimized for European Climate

Samsung Electronics and LG Electronics will showcase a wide range of their flagship heating, ventilation, and air conditioning (HVAC) systems at the 'ISH 2025' HVAC exhibition held in Frankfurt, Germany, from the 17th to the 21st (local time). Through this, they aim to establish a foothold to expand their presence in the European HVAC market.


A Samsung Electronics model is showcasing the new 'Bespoke AI Wind-Free Combo' wall-mounted air conditioner at the heating, ventilation, and air conditioning exhibition 'ISH 2025,' held from the 17th to the 21st (local time) in Frankfurt, Germany. Photo by Samsung Electronics

A Samsung Electronics model is showcasing the new 'Bespoke AI Wind-Free Combo' wall-mounted air conditioner at the heating, ventilation, and air conditioning exhibition 'ISH 2025,' held from the 17th to the 21st (local time) in Frankfurt, Germany. Photo by Samsung Electronics

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At this exhibition, Samsung Electronics will present HVAC systems enhanced with artificial intelligence (AI). They will display various HVAC solutions ranging from residential to commercial use in a space of approximately 489㎡ (150 pyeong).


Samsung’s flagship products include high-efficiency heat pump EHS products such as the 'Slim Fit ClimateHub' and 'EHS Mono R290,' as well as the newly launched 'Bespoke AI Wind-Free Combo' wall-mounted air conditioner earlier this year.


The 'Slim Fit ClimateHub' is a residential heat pump EHS product equipped with a dedicated 200L water tank. It features a 7-inch touchscreen-based 'AI Home' for enhanced convenience and a slim-fit design with a depth of 600mm that blends well with built-in furniture inside the home. The 'EHS Mono R290' is also a high-efficiency heat pump EHS product, notable for using the natural refrigerant R290. It delivers powerful performance by supplying high-temperature water up to 75 degrees Celsius for heating. The new 'Bespoke AI Wind-Free Combo' air conditioner features Samsung Electronics’ unique 'Wind-Free' technology along with a delicate humidity sensing and control system. In particular, the newly installed 'Comfort Dehumidification' function maintains indoor temperature uniformly while dehumidifying, unlike conventional dehumidification that rapidly lowers the temperature to reduce humidity, thereby creating a more comfortable environment. The technology finely adjusts the refrigerant according to the humidity of the space, cooling the heat exchanger only as much as needed, preventing unnecessary cold air discharge and improving efficiency.


Samsung Electronics’ exhibition hall also includes a display corner introducing the convenience of connectivity through the inter-device connection platform 'SmartThings.' Visitors can experience scenarios where Samsung Electronics’ home appliances and devices connected via SmartThings, such as light bulbs and solar panels, interact to enhance home energy efficiency. Additionally, smart heating and cooling energy management solutions for various commercial spaces like hotels and retail stores, the B2B (business-to-business) dedicated integrated connection platform 'SmartThings Pro,' and the building integration solution 'b.IoT Light' can also be explored.


Choi Hang-seok, Executive Director of Samsung Electronics’ DA Business Division, said, "Samsung Electronics is expanding its influence in the global HVAC market based on its unique Wind-Free technology, high-efficiency energy technology, and convenient connectivity," adding, "We will continue to introduce a variety of products optimized for consumer needs and environments by region."


LG Electronics will strengthen its position in the European HVAC market with Europe-customized HVAC solutions at 'ISH 2025,' the world's largest heating, ventilation, and air conditioning exhibition held in Frankfurt, Germany, from the 17th to the 21st (local time). The company is showcasing the 'Therma V R290 Monoblock' heat pump, which uses the natural refrigerant (R290) with a Global Warming Potential (GWP) of only 3. Photo by LG Electronics

LG Electronics will strengthen its position in the European HVAC market with Europe-customized HVAC solutions at 'ISH 2025,' the world's largest heating, ventilation, and air conditioning exhibition held in Frankfurt, Germany, from the 17th to the 21st (local time). The company is showcasing the 'Therma V R290 Monoblock' heat pump, which uses the natural refrigerant (R290) with a Global Warming Potential (GWP) of only 3. Photo by LG Electronics

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LG Electronics aims to capture visitors’ attention with HVAC solutions tailored to European customers’ demands, including high-efficiency heat pump heating and cooling systems. Under the slogan 'Pioneers of Innovative Heating,' LG will present high-efficiency heat pumps optimized for the characteristics of the European region, ranging from residential to commercial use, at a booth covering 492㎡.


LG Electronics highlights ‘Therma V’ as its representative residential heat pump. This product is an 'Air Source Heat Pump (AWHP)' that utilizes thermal energy obtained from outside air to supply indoor heating, cooling, and hot water. Compared to conventional boilers that burn fossil fuels for heating, it reduces carbon emissions and applies LG Electronics’ self-developed high-efficiency inverter scroll compressor for excellent energy efficiency.


The 'Therma V R290 Monobloc' is optimized for European detached houses and offers a diverse lineup from small to large capacities. It uses the natural refrigerant (R290) with a global warming potential (GWP) of only 3. It meets the highest A+++ rating in the European ErP energy classification. Its black tone color and compact size harmonize well with the surrounding environment, and its design competitiveness was proven by winning a bronze prize at the world-renowned design competition 'IDEA.'


LG Electronics also exhibits the high-efficiency heat pump 'Therma V Monobloc G' for multi-family housing, presenting various solutions adaptable to different residential types. For commercial solutions, LG introduces the 'Inverter Scroll Chiller' and 'Multi V i,' which use R32 refrigerant with a GWP about 30% that of the conventional refrigerant (R410A). The Multi V i uses a high-performance AI engine to automatically save energy when no one is present and adjusts cooling intensity according to the situation, providing a comfortable indoor environment while helping reduce electricity bills.



Lee Jae-sung, Vice President and Head of LG Electronics’ ES Business Division, said, "By leveraging LG Electronics’ differentiated core technologies, we will continue to introduce high-efficiency HVAC solutions and accelerate our pursuit of the growing European HVAC market driven by decarbonization and energy transition."


This content was produced with the assistance of AI translation services.

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