KB Securities announced on the 4th that it will strengthen investment information and promote content provision and events to enhance customer experience following the launch of the Alternative Trading System (ATS).

KB Securities Strengthens Investment Information Related to Alternative Trading System 대응 View original image

With the increase in stock trading hours due to the launch of the ATS, changes in investors' lifestyles are expected. KB Securities plans to create customer value by enhancing investment information through services such as notification alerts.


Typically, the earnings and major disclosures of listed companies announced after market close were reflected in the stock price the next day. However, now that NextTrade tradable stocks can be traded until 8 PM, investors' awareness and response to earnings information and major disclosures have become more important. In consideration of this, KB Securities will provide the 'Stock Briefing' service.


Stock Briefing systematically provides key investment information of listed companies such as earnings announcements, investor relations (IR) materials, dividends, capital increases, and shareholder notices to assist customers' investment decisions. For stocks held or of interest to customers, the service supports quick recognition and investment decision-making through notification alerts (applied from earnings announcements).


This service will be offered primarily through KB Securities' representative mobile trading system (MTS), 'KB M-able (M-able),' timed with the increase in tradable stocks following the introduction of the ATS. Additionally, events offering financial coupons through a lottery for users are being promoted.


Furthermore, KB Securities has been providing information on ATS-related systems and major changes through the investment content 'Today's Pick' for a month to enhance customer understanding of the ATS and to help them utilize extended trading hours and various order types.


They also offer tutorial videos within the MTS that explain how to trade in practice, making it easier for customers to understand. KB Securities plans to continue discovering and providing additional content in the future.



Son Hee-jae, Head of the Digital Business Group at KB Securities, said, "The launch of the ATS will contribute to expanding investors' choices and discovering diverse investment opportunities in the long term. KB Securities will strengthen its role as a successful investment partner for customers by providing stable and convenient customer-centered investment services amid these changes in the investment ecosystem."


This content was produced with the assistance of AI translation services.

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