'Galaxy S25' Sells Like Hotcakes... Sets New Record with 1 Million Units Sold in Just 21 Days

1 million units sold in just 21 days since launch... Record broken after five years
Personalized AI features drive strong popularity
Galaxy S25 Ultra accounts for about 50% of sales, confirming preference for high-spec devices

Galaxy S25 Series, Customers Visiting Samsung Gangnam for Activation on the First Day of Pre-Opening (Photo by Samsung Electronics)

Samsung Electronics' personalized AI (artificial intelligence) smartphone, the 'Galaxy S25 Series,' has set a new record for the fastest domestic sales of 1 million units among all Galaxy series. The Galaxy S25 Series, which went on sale on the 7th, surpassed 1 million units sold domestically as of the 27th, just 21 days after its launch. The highest-spec model in this series, the 'Galaxy S25 Ultra,' accounted for about 50% of the sales share.

A Samsung Electronics official stated, "This is the fastest record among all Galaxy series to date, and it is a week faster compared to the previous Galaxy S24 Series," adding, "It is also 4 days faster than the previous shortest sales record of 25 days held by the 'Galaxy Note 10,' setting a new record after about five years."

In a survey conducted by Samsung Electronics targeting customers who purchased the Galaxy S25 Series, the top factor influencing purchase decisions was 'performance,' including the latest processor and memory. A Samsung Electronics representative said, "Consumers show high interest in the personalized Galaxy AI."

By model, the 'Galaxy S25 Ultra,' featuring a titanium frame and a 200-megapixel camera, accounted for half of the sales share. The 'Galaxy S25 Ultra' was most popular in Titanium Silver Blue and Titanium White Silver colors, while the 'Galaxy S25 Plus' and 'Galaxy S25' were most chosen in Ice Blue and Silver Shadow colors.

Galaxy S25 Series Product Photos (Photo by Samsung Electronics)

Samsung Electronics' 'New Galaxy AI Subscription Club' also contributed to the Galaxy S25 Series achieving 1 million units sold in the shortest period. The 'New Galaxy AI Subscription Club,' available when purchasing an unlocked Galaxy S25 Series model, offers a 50% residual value guarantee upon device return after one year of use and benefits such as 'Samsung Care Plus Smartphone Damage Plus.' One in five customers who pre-ordered the unlocked Galaxy S25 Series joined the subscription club. About 60% of the 'New Galaxy AI Subscription Club' subscribers were in their 20s and 30s, making it especially popular among younger customers.

Jung Hojin, Vice President and Head of Samsung Electronics Korea, said, "The Galaxy S25 Series received positive responses from consumers through the highest performance and design in Galaxy history and price freezes across all models," adding, "We will continue to expand sales through various customer benefit programs."

Meanwhile, from March 1 to April 30, Samsung Electronics will offer customers who purchase the Galaxy S25 Series a coupon to purchase a 10,000mAh wireless charging battery pack for 5,000 KRW, along with partnership content benefits such as a 6-month free subscription to Google One AI Premium.

This content was produced with the assistance of AI translation services.