PwC Consulting Publishes Pre-Report for MWC 2025

Analysis of Six Key Themes and More

PwC Consulting announced on the 20th that it has published a preliminary report titled ‘PwC in MWC 2025’ ahead of the Mobile World Congress (MWC 2025), the world's largest mobile exhibition, to be held in Barcelona, Spain from March 3 to 6 next month.

PwC booth to be installed at Mobile World Congress (MWC) 2025. Provided by PwC Consulting

The report contains a pre-analysis of the six key themes of MWC 2025: ▲5G Inside ▲Connect X ▲AI+ ▲Enterprise Digital Transformation ▲Game Changer ▲Digital DNA.

PwC is also sponsoring the conference event related to AI+. During the four-day AI+ conference, industry experts will gather to analyze the practical applications and impacts of generative AI, optimize processes and tools to accelerate digital transformation, explore new interactions between humans and computers, and provide personalized experiences. Additionally, insights will be shared on social issues such as AI bias.

The report also includes analyses of 4YFN (4 Years From Now), the world’s largest startup event hosted by MWC, and the prestigious GSMA Global Mobile (GLOMO) Awards. In particular, ‘PwC’s Guide to 100% Utilization of MWC’ delivers practical information ranging from the event venue layout and registration methods to how to use the ‘MWC Series Application’ for effective networking.

Moon Hong-gi, CEO of PwC Consulting, said, “The report will help participating companies grasp trends in advance and use their time efficiently at the event. Especially, since the AI+ conference organized by PwC focuses on the practical use of AI, we hope it will attract keen interest.”

This content was produced with the assistance of AI translation services.