Lotte Donates 7 Billion KRW for Self-Reliance Support to Low-Income Youth and Small Business Owners

Donation to SaranguiYeolmae Hope 2025 Sharing Campaign
1.188 Trillion KRW Supported Over 26 Years Since 1999

Lotte announced on the 23rd that it has donated 7 billion KRW in neighborly love funds to the Community Chest of Korea's 'Hope 2025 Sharing Campaign.'

Shin Dong-bin, Chairman of Lotte Group. Provided by Lotte Group

The funds donated by Lotte will be used to support low-income youth, small business owners, and the unemployed, as well as to help the independence of people with disabilities and socially vulnerable groups.

Since 1999, Lotte has contributed a total of 118.8 billion KRW to the Community Chest of Korea over 26 years, giving back the love received from customers to society. In 2022, it was named to the 'Hope Sharing Campaign 100 Billion KRW Club.'

In addition to donating funds, Lotte carries out various social contribution activities. Representative initiatives include 'Mom-friendly Playground' and 'Mom-friendly Dream Attic,' which improve children's play and educational environments. Another key social contribution activity is 'Youth Bookstore,' a military library support project that creates self-development spaces for soldiers in military units.

In recognition of its contributions to solving various social issues for children, youth, and local communities, Lotte received the Prime Minister's Commendation at the 13th Korea Sharing National Awards last month.

Im Seong-bok, Head of Communications at Lotte Holdings, said, "As the year-end approaches, we want to extend a warm hand to neighbors in need," adding, "We will continue to strive as a socially responsible company to overcome the difficulties of our neighbors together."

This content was produced with the assistance of AI translation services.