Jindo-gun Wins 'Best Award' for 5 Consecutive Years in YouTube Basic Municipality Category
Focus on Communication-Centered Content Using SNS
Jindo-gun, Jeollanam-do, has won the Grand Prize in the Basic Local Government YouTube category for the 5th consecutive year at the ‘10th 2024 SNS Awards,’ which evaluates the utilization status of social networking services by public institutions, companies, and organizations.
According to the county on the 2nd, the SNS Awards are hosted by the Korea Social Content Promotion Association and have been held since 2015 to widely promote institutions that actively communicate with the public and customers, thereby establishing a proper culture of SNS usage.
Jindo-gun won the Grand Prize in the YouTube Basic Local Government category for the 5th consecutive year at the "10th 2024 SNS Awards." Photo by Jindo-gun
View original imageThe Jindo-gun YouTube channel produces entertaining videos featuring county office employees themselves to introduce Jindo’s diverse culture, arts, festivals, and excellent agricultural, marine, and specialty products produced in the pristine Jindo. The videos are created with differentiated content for tourists visiting Jindo and local residents, sometimes showcasing cute dance moves, which is one of the reasons for their popularity.
In particular, Jindo-gun ranks 4th in the number of YouTube subscribers among the 22 cities and counties in Jeollanam-do, making it competitive even compared to city-level local governments. In addition to the YouTube channel, Jindo-gun actively operates SNS platforms such as Instagram, Naver Blog, Facebook, and KakaoStory, and promotes unique attractions, sights, and foods year-round by utilizing an SNS support group (supporters).
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A representative from the Jindo-gun Planning and Public Relations Office said, “We are making efforts to inform and communicate with the younger generation through SNS,” adding, “We will continue to do our best to produce more fun and informative videos in the future.”
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