"Surprisingly Low Prices"... Lotte Outlet's Biggest Discount Event of the Second Half Starts Tomorrow

'Surprise Week' Event... Up to 30% Additional Discount on Over 500 Brands

Lotte Outlet announced on the 31st that it will hold 'Surprise Week,' the largest discount event of the second half of the year, from November 1 to 10. Surprise Week is Lotte Outlet's signature discount event, meaning 'Surprise + Price Week' with prices that will astonish customers.

During this Surprise Week, an additional discount of up to 30% will be offered across all product categories, from international fashion to children's and living goods. A total of over 500 brands, including ▲Max Mara ▲Coach ▲Etro ▲A.P.C. ▲Maison Kitsun? ▲Nike, will participate in the event.

Photos from Lotte Outlet Surprise Week event. [Photo by Lotte Outlet]

First, to prepare for the severe cold wave this winter, an outdoor discount event has been arranged to capture demand for outerwear. Kolon Sport will sell outerwear and footwear special items with discounts of up to 55% at 10 stores, including the Paju branch, until November 14. Nepa will offer popular products at up to 70% off from November 7 to 13 at five locations, including the Dongbusan branch.

From November 9 to 10, Patagonia stores will provide an additional 20% discount on all items, and at the Giheung branch, a North Face pop-up store will be open from November 7 to 20, offering popular products such as the 'Nuptse Padding' and 'Liverton Jacket' at 10-30% off.

Discount benefits from premium padding brands and global sports brands are also prepared. During the Surprise Week event, premium padding brands Novis, Duvetica, Peuterey, and Mackage will offer an additional 10% discount. Global sports brands Adidas and New Balance will provide an additional 20% discount on all items. Under Armour, Skechers, Puma, and Fila will also offer discounts ranging from 20% to 30%.

During Surprise Week, discount vouchers usable at 'Tasty Ground,' the food court of Lotte Premium Outlet, will also be provided. During the event, customers can download and use 2,000 KRW and 5,000 KRW discount coupons applicable for payments of 20,000 KRW and 50,000 KRW or more through the Lotte Department Store app. Tasty Ground operates at all six Lotte Premium Outlet locations.

Customer purchase benefits have also been increased compared to last year. From November 1 to 3, customers who purchase 300,000 KRW or more in a single brand on the same day using one of five Lotte cards will receive Lotte gift certificates worth approximately 15,000 KRW. Customers who purchase 500,000 KRW or more in a single brand on the same day using Lotte, Hyundai, Shinhan, or Nonghyup cards will receive Lotte gift certificates equivalent to 5% of the purchase amount.

Kim Hyun-young, head of the marketing team at Lotte Outlet, stated, "Surprise Week is Lotte Outlet’s largest shopping festival of the year. We have prepared a large-scale winter product event featuring padding and outerwear to prepare for the unprecedented cold wave coming this winter, along with various other contents, so we look forward to many customers visiting."

This content was produced with the assistance of AI translation services.