Gangnam-gu Launches "School Violence and Drug Prevention Campaign" with Parcel Damage Warning Stickers
40,000 Stickers Produced and Delivered to Gangnam Post Office
Nationwide Promotion Expected with Preventive Messages and QR Codes Included
Gangnam-gu District Office in Seoul (District Mayor Jo Seong-myeong) announced that it delivered 40,000 "Caution: Damage" stickers, produced in collaboration with Gangnam Police Station, GKL, and Yeoksam Youth Center, to Gangnam Post Office on the 25th to prevent juvenile crime. This sticker campaign is the second crime prevention effort utilizing the postal delivery infrastructure, following the use of paper tape for parcels in July.
The stickers were produced in four themes, with 10,000 stickers each: ▲School Violence ▲Deepfake ▲Gambling ▲Drugs. They include warning messages such as “Deepfake that destroys daily life!! Warning!! Severe punishment for sexual crimes.” and “Trading prescription drugs prescribed to others is punishable for both buyers and sellers.” The stickers also feature contact information for organizations that can provide help and a QR code linking to anonymous drug testing application.
These stickers will be distributed to 33 post offices and handling offices, including Gangnam Post Office, and attached to parcel packages. Through various channels such as users, recipients, and delivery drivers who use parcel services, the campaign message is expected to be naturally conveyed, resulting in nationwide promotional effects.
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District Mayor Jo Seong-myeong stated, “With the increase in juvenile crime and violence, promoting counseling and reporting channels has become more important than ever,” and added, “We will continue to do our best to create a safe environment for youth to grow by carrying out various prevention activities through public-private cooperation.”
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