Lotte World Mall 10th Anniversary... Giant Lobster to Float on Seokchon Lake

Pop Artist 'Philip Colbert' and Public Art Project
Artworks Installed Throughout World Park, Tower, and Mall Interiors
Commemorative Events Including Busking and F&B Store Discounts Arranged

Lotte Property & Development announced on the 26th that it will carry out a public art project called 'Lobster Wonderland' in collaboration with Songpa-gu Office to celebrate the 10th anniversary of the opening of Lotte World Mall.

'Lobster Wonderland' is a project in collaboration with British pop artist Philip Colbert. Known as the 'next-generation Andy Warhol,' Philip Colbert is an artist who creates works using lobsters as his persona. This time, as the host of the 10th anniversary event of Lotte World Mall, he conveys the message that 'anyone can do anything.'

Lotte World Mall is celebrating its 10th anniversary with a public art project titled 'Lobster Wonderland.'
[Photo by Lotte Property & Development]

Seokchon Lake and Lotte World Mall will be filled with Philip Colbert's works from the 6th to the 26th of next month. In particular, at the east lake of Seokchon Lake, a large lobster balloon about 16 meters high called the 'Floating Lobster King' will be floated. This piece, depicting a lobster wearing a crown and riding a tube, is Philip Colbert's largest-ever work newly created for 'Lobster Wonderland.'

At the outdoor lawn plaza, World Park, a lobster balloon about 12 meters high reinterpreting Marcel Duchamp's 'Fountain' and a lobster-shaped balloon about 7 meters high wearing an octopus will be installed. Additionally, five of Philip Colbert's works, including 'Lobster Spam Can' and 'Lobster Soup Can,' will be exhibited together.

On the 2nd floor of Lotte World Mall, at the Next Museum, an exhibition of Philip Colbert's works will be held. Visitors can see a total of 14 pieces including paintings, sculptures, and installations, and 12 types of merchandise such as postcards, magnets, eco bags, tumblers, and pens will be sold. During the exhibition period, the cafe inside the Next Museum will provide coasters and straw picks (decorations attached to straws) featuring Philip Colbert's works with beverage orders.

Large lobster balloon installed at the outdoor lawn plaza, World Park, Lotte World Tower.
[Photo by Lotte Engineering & Construction]

Inside Lotte World Tower and Mall, a lobster photo zone will be presented. On weekends and public holidays, visitors who find hidden photo zones throughout the tower and mall and participate in the event can receive Philip Colbert merchandise such as character balloons, a set of three pens, and eco-friendly tumblers.

In addition, busking performances will be held every Saturday from 5 PM for 40 minutes at World Park. Furthermore, from the 20th to the 29th of next month, a 'BACK TO 2014' event will take place in the 5th and 6th floor food courts of Lotte World Mall. Popular menu items will be sold at 2014 prices on a first-come, first-served basis at stores that have been with Lotte World Mall since its opening in 2014, including Cheese Room & Tasting Room, PF Chang's, and Seorae Naengmyeon.

Seo Gyu-ha, head of marketing at Lotte Property & Development, said, "We prepared 'Lobster Wonderland' with gratitude for customers who have loved Lotte World Mall for 10 years," adding, "We will continue to strive to make Lotte World Mall a 'Wonderland' filled with cheerful and bright energy that will be loved continuously."

This content was produced with the assistance of AI translation services.