New Store Opening Event Until the 11th
Earn 14% Points When Purchasing Wow Card

Coupang announced on the 6th that the global premium skincare brand SK-II has newly joined Rocket Luxury.


SK-II is a brand famous for its proprietary ingredient 'PiteraTM,' which is fermented from natural yeast. Notably, the ‘Pitera Essence,’ which contains more than 90% of this ingredient, has been consistently loved.


Coupang, Luxury Skincare Brand SK-II Newly Joined View original image

Coupang will hold a commemorative event for SK-II’s launch until the 11th. They have prepared lucky boxes, sample giveaways, and additional cash back benefits. Until the 8th of next month, customers who purchase SK-II products will receive limited-quantity lucky boxes on a first-come, first-served basis according to their purchase amount. Customers who spend over 400,000 KRW will receive a lucky box containing a Clear Lotion (30mL) and one mask; those who spend over 800,000 KRW will receive a lucky box including Pitera Essence (30mL) and Skin Power Advanced Cream (15g). For purchases over 1,200,000 KRW, a lucky box worth up to 140,000 KRW will be given, consisting of Pitera Essence (30mL), Clear Lotion (30mL), Skin Power Advanced Cream (15g), and one mask. Gifts are limited to one per Coupang ID and will be shipped sequentially from mid-September.


Customers who purchase the ‘Best 3’ products selected by SK-II will receive various samples. The Best 3 products are Pitera Essence (230mL), Skin Power Advanced Cream (80g), and GenOptics Ultra Aura Essence (50mL). Customers who purchase all three products will receive five types of samples worth up to 86,000 KRW, including Pitera Essence, Clear Lotion, and masks. Additionally, when purchasing other promotional products, two types of samples?Pitera Essence and Clear Lotion?will be given. Wow members can earn 10% of their purchase amount back in Coupang Cash. However, the daily maximum earning limit is 150,000 KRW.


Purchasing Rocket Luxury products with the Coupang Wow Card offers up to an additional 4% cash back benefit. The Wow Card is a co-branded card available only to ‘Wow Membership’ subscribers, launched in October last year through a partnership between Coupang and KB Kookmin Card to enhance membership benefits. Including the Wow Card cash back benefits (up to 40,000 KRW per month), customers can earn up to 14% cash back.



A Coupang representative stated, "With SK-II joining, we can offer a variety of popular luxury skincare products to our customers," and added, "We will continue to introduce global premium brands that meet our customers’ needs."


This content was produced with the assistance of AI translation services.

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