Golden Blanc Launches Summer Limited Edition 'Open Air Package 2024'

Golden Blanc in an Ice Bucket
Simply Chill by Adding Only Ice

Interlicor announced on the 26th that it will launch the 'Golden Blanc Open Air Package 2024' for the French sparkling wine 'Golden Blanc.'

The Golden Blanc Open Air Package is a limited edition package designed to allow consumers to enjoy Golden Blanc chilled anytime and anywhere during the summer season, when outdoor activities increase and demand for refreshing sparkling wine rises. After purchasing the product, customers simply need to add ice, as the Golden Blanc is sold in a stainless steel ice bucket to be enjoyed at the optimal chilling temperature.

The Golden Blanc Open Air Package is an annual limited edition series created for easy enjoyment of Golden Blanc outdoors. While the open air packages released over the past two years targeted younger consumers with stylish holographic chilling bags, this year’s version focuses on functionality that keeps the wine cool for a longer time, featuring a stainless steel ice bucket.

The compact size that wraps around the bottle enhances portability, and its stable shape without deformation allows it to be set up securely anywhere. The clean design features a refreshing white color combined with Golden Blanc’s signature gold color.

Cha Hoon, CEO of Interlicor, stated, “In recent years, the import and consumption of sparkling wine have surged, and consumers have been enjoying sparkling wine in various places and situations, but it was often inconvenient to drink it at the proper temperature. To address this, we will continue our brand activities to enhance consumer convenience by releasing the Golden Blanc Open Air Package series.”

This content was produced with the assistance of AI translation services.