Luxury Brands and Emerging Indie Brands Participate in Large Numbers

Musinsa announced on the 21st that it will hold the 'Musinsa Beauty Fest,' offering over 10,000 products at discounts of up to 80%.



The Musinsa Beauty Fest is the largest annual beauty brand discount event held twice a year. Since its debut in May last year, it has established itself as a flagship promotion driving the growth of Musinsa Beauty. This event will run for ten days until the 29th.


'Mussinsa's "Sangban-gi Beauty Festa," Up to 80% Off for Ten Days' View original image

Musinsa Beauty features a wide lineup ranging from high-end, sophisticated brands such as Mekong Mar Jiwella Perfume and Hera to emerging domestic brands like Jabin Desoul, Objet, and You Shop Full. Its transaction volume in the first quarter of this year has nearly doubled compared to the same period last year, showing steady growth.


During this fest, popular items will be offered at special prices available only at Musinsa Beauty. Discounts of up to 60% will be applied to products such as 'Dr.G Red Stuff Moisturizing Cream,' 'Dasoo Downperm Perfect Down Tech,' and 'Torriden Dive-in Low Molecular Hyaluronic Acid Serum.'


Every day at 11 a.m., a '3,500 won special item' will be available on a first-come, first-served basis, and at 2 p.m., a 'Daily Special' event will offer discounts of up to 80%. Exclusive Musinsa Beauty products such as the 'Mekong Mar Jiwella Spring Summer Discovery Set' will also be sold.


Benefits have been increased compared to last year. Promotions include a 5,000 won payback on purchases over 50,000 won and the sale of basic beauty items for 100 won on purchases over 10,000 won through the 'Essential Items for 100 won' campaign. Additionally, 20 brands including Dr.G, Mediheal, Torriden, Round Lab, Jung Saem Mool, and Banila Co will offer additional discounts and gifts in a relay format.



Other benefits include ▲a 50% discount coupon for first-time customers ▲30% discount coupons for the first 30 customers at 11 a.m. and 5 p.m. ▲and 25% discount coupons for weekends on Friday, Saturday, and Sunday.


This content was produced with the assistance of AI translation services.

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